Attack by Google Penguin update

by sany00
22 replies
  • SEO
  • |
Hello Everyone i am working in SEO field. Some of my clients site was on the 1st page of Google before 3 weeks ago. But when Google update their new algorithm the sites are no longer on the 1st page. Please let me know what will i do now? Also now if i take a site for SEO what will be the plan for optimizing it? Please give me a plan for new Google Penguin Update.

Thanks a lot in advance.

Sany
#attack #google #penguin #update
  • Profile picture of the author mattysaff
    There are a lot of websites effected by this penguin update and the reason for this is keyword stuffing in web page and cloaking. The websites which has repetitive keywords in their content Google has penalized them. So don't put repetitive keywords in web page and concentrate on unique content for website.
    Signature

    Get Facebook Marketing services from readyBUZZ which deals in social media strategies.

    {{ DiscussionBoard.errors[6218039].message }}
    • Profile picture of the author RWhite
      Sorry but you actually have no clue on penguin so please don't spread misinformation.

      Penguin is based off not being diverse enough in your anchor text ie"over optimiation" and links from "spammy" type pages.

      Yes, you can do this to your competitor quite easily.

      Originally Posted by mattysaff View Post

      There are a lot of websites effected by this penguin update and the reason for this is keyword stuffing in web page and cloaking. The websites which has repetitive keywords in their content Google has penalized them. So don't put repetitive keywords in web page and concentrate on unique content for website.
      {{ DiscussionBoard.errors[6225642].message }}
    • Profile picture of the author aygabtu
      Originally Posted by mattysaff View Post

      There are a lot of websites effected by this penguin update and the reason for this is keyword stuffing in web page and cloaking. The websites which has repetitive keywords in their content Google has penalized them. So don't put repetitive keywords in web page and concentrate on unique content for website.
      Not completely true. I had a site which got hit by keyword, about 90% got hit, but 10% didn't. The keywords are used equally on the site, so it doesn't make sense to say that one keyword was more repetitive than another.

      For me, it looks like the quality of backlinks are mostly why sites got hit with the Penguin update. Funny though, I still maintain a PR 4 for the site and decent PR for the inner pages.
      Signature

      Check top 300 Google SERP results free. WhatsMySERP.com tracks and graphs changes for multiple domains/keywords/regions. Also includes advanced keyword density tool.

      {{ DiscussionBoard.errors[6225716].message }}
    • Profile picture of the author shayman
      Originally Posted by mattysaff View Post

      There are a lot of websites effected by this penguin update and the reason for this is keyword stuffing in web page and cloaking. The websites which has repetitive keywords in their content Google has penalized them. So don't put repetitive keywords in web page and concentrate on unique content for website.
      This really is NOT the reason.
      {{ DiscussionBoard.errors[6235931].message }}
  • Profile picture of the author Warrior Roy
    One of the things to consider is: Anchor text from your links.
    a) If over 50% of the anchor text in your links has a keyword you are ranking for, Google may not like it.
    b) If over 50% of the anchor text from your links has a "money keyword" that is also a risk.
    c) A good thing to do is increase the number of links coming from domains and websites within your own niche.
    d) Increase the number of guest posts on sites in your own niche.
    {{ DiscussionBoard.errors[6218114].message }}
  • Profile picture of the author edegreeusa
    Sany,

    I can understand your problem as something similar happened to my site too but now slowly I am getting my rankings back. What you need to do is, check your backlinks and remove backlinks from low quality directory sites, forum profiles and other similar sites. Change your site's meta tag and write exactly what your site is about as per the content per page. Try to make some modification in the content of the website, make it informative. You know now most of the blogs or article pages or reviews pages of sites are getting listing and promoted. For my site I recently have created a web 2.0 blog and made just one post and after the Penguin update it is listing in 6th position from last 10 days almost and it also has got PR 0 from n/a in just a week. Then only I figured out that things which will work now are relevancy, quality and informative content. Relevancy is the prime factor!

    Try to follow what I wrote above I am sure within this month you will get back to moving up slowly. All the Best!
    {{ DiscussionBoard.errors[6218247].message }}
    • Profile picture of the author cooler1
      Originally Posted by edegreeusa View Post

      Sany,

      I can understand your problem as something similar happened to my site too but now slowly I am getting my rankings back. What you need to do is, check your backlinks and remove backlinks from low quality directory sites, forum profiles and other similar sites. Change your site's meta tag and write exactly what your site is about as per the content per page. Try to make some modification in the content of the website, make it informative. You know now most of the blogs or article pages or reviews pages of sites are getting listing and promoted. For my site I recently have created a web 2.0 blog and made just one post and after the Penguin update it is listing in 6th position from last 10 days almost and it also has got PR 0 from n/a in just a week. Then only I figured out that things which will work now are relevancy, quality and informative content. Relevancy is the prime factor!

      Try to follow what I wrote above I am sure within this month you will get back to moving up slowly. All the Best!
      What is the point of removing backlinks? So you're saying if someone owns a low quality site, but they decide to link to your site because they like it then Google is going to penalize you for it.
      Signature

      {{ DiscussionBoard.errors[6219102].message }}
    • Profile picture of the author sany00
      Hello Sir,

      Thanks a lot for replying back to me. You are saying to remove back link from poor site. How i figure out now which is now poor sites? Because i already build around 500 back link for that site and around most of the high pr profile sites. Can you please explain it a little more?

      Thanks a lot.

      Sany
      {{ DiscussionBoard.errors[6220878].message }}
  • Profile picture of the author david87
    Avoid over optimization, low quality backlinks,black hat techniques and link farming from your seo work.Keep focus only on quality work.
    {{ DiscussionBoard.errors[6218274].message }}
  • Profile picture of the author puvanahim
    I got some idea
    Thank you
    {{ DiscussionBoard.errors[6220218].message }}
  • Profile picture of the author williamjean
    according to penguin updates "over optimized sites" are penalized..have a look on this article help to get ranking back...searchengineland.com/penguin-update-recovery-tips-advice-119650
    {{ DiscussionBoard.errors[6222728].message }}
  • Profile picture of the author seomilo
    use unique content
    use your keyword randomly (mix your keyword)
    use some junk keywords like "click here", "click" etc
    use relevant link
    use high pr relevant link

    I'm not a so called expert but its work for me.

    And I always test myself with result not with theory

    Cheers!
    {{ DiscussionBoard.errors[6223020].message }}
    • Profile picture of the author sany00
      use your keyword randomly (mix your keyword)
      use some junk keywords like "click here", "click" etc

      Can you please explain this 2 point a little more?
      {{ DiscussionBoard.errors[6224561].message }}
  • Profile picture of the author Suzanne Morrison
    You need to do an analysis of your backlinks first and look closely at where your links are coming from, what the anchor text is, are the links primarily no follow versus do follow etc.

    Then compare your backlink profile with some sites in your niche that have survived the Penguin update and look at the difference between them, in particular the percentage of the backlinks that have the anchor text optimized for a keyword that they are targeting.

    It is looking like 50% is the number to stay below in terms of optimized anchor text.

    Cheers,
    Suzanne
    {{ DiscussionBoard.errors[6224662].message }}
    • Profile picture of the author shayman
      Originally Posted by Suzanne Morrison View Post


      Then compare your backlink profile with some sites in your niche that have survived the Penguin update and look at the difference between them, in particular the percentage of the backlinks that have the anchor text optimized for a keyword that they are targeting.

      It is looking like 50% is the number to stay below in terms of optimized anchor text.

      Cheers,
      Suzanne
      This sounds more likely. However I have some sites that do not follow this rule either.
      {{ DiscussionBoard.errors[6235943].message }}
  • Profile picture of the author ishuvonet
    Well we certainly cant control if someone links to one of our article or refer to our site.As a solution to penguin update what you can do is removing bad links and submit a reconsideration request though Google webmaster or by using their penguin feedback form.If you are unable to remove bad links,then build the same or even more amount of quality relevant niche backlinks.
    Signature
    Shuvo Shahid
    {{ DiscussionBoard.errors[6225776].message }}
    • Profile picture of the author Danny Cutts
      Originally Posted by ishuvonet View Post

      Well we certainly cant control if someone links to one of our article or refer to our site.As a solution to penguin update what you can do is removing bad links and submit a reconsideration request though Google webmaster or by using their penguin feedback form.If you are unable to remove bad links,then build the same or even more amount of quality relevant niche backlinks.
      exactly....

      to run the risk of not being hit by a neg seo campaign make sure you have got a massive load of good whitehat links and great content :-)

      If you cant get the bad links removed keep building good links to dilute the bad links :-)

      Danny
      {{ DiscussionBoard.errors[6235959].message }}
  • Profile picture of the author onlinetraffic
    the first imp thing is avoid over optimizing.
    {{ DiscussionBoard.errors[6226998].message }}
  • Profile picture of the author sany00
    Thanks a lot everyone. I understand what have to do now.
    {{ DiscussionBoard.errors[6235757].message }}
  • Profile picture of the author youngchild92
    Informative post. My sites were also very badly affected by this update. I will implement the tips in this post. Thanks.
    {{ DiscussionBoard.errors[6235780].message }}
  • Profile picture of the author bswanson
    I don't really understand. You run an SEO business, and your strategy is to ask everyone on an internet forum how to fix your mistakes?

    Sorry to be harsh, but why not try actually doing research on the matter, as there are TONS of resources on how to fix sites that were hit by the Pengiun update.
    {{ DiscussionBoard.errors[6237294].message }}
    • Profile picture of the author ilovechinesefood
      Originally Posted by bswanson View Post

      I don't really understand. You run an SEO business, and your strategy is to ask everyone on an internet forum how to fix your mistakes?

      Sorry to be harsh, but why not try actually doing research on the matter, as there are TONS of resources on how to fix sites that were hit by the Pengiun update.
      I agree, I find this thread hilarious. The OP should just say, " I suck at my job do it for me".
      {{ DiscussionBoard.errors[6237680].message }}

Trending Topics