Using just the brand names to interlink 5 used car sites, good strategy or not?

3 replies
  • SEO
  • |
Hey there,
I have 5 used car sites, each dedicated to 1 brand name.

I did 5 sites in the past instead of 1 for links - I know, stupid.

Since penguin and other stuff, I have also matured and understood I had to make sites for users and not SEO.

Now I have my sites interlinked using only the brand names in a list:

I chose not to use my money keywords because it would look spammy:
BMW Used Cars
WV Used Cars

The questions are:
1. SEOwize, how much do I loose not having the money keywords in this links?
2. Will using just the brand name (very general term) confuse google about the page?

Thank you
#brand #car #good #interlink #names #sites #strategy
  • Profile picture of the author sexyweb
    Bump... Still looking for ideas...
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  • Profile picture of the author ChristianSites
    It won't be spammy if you keep your keyword to a low percentage of the backlinks. Also, you can mix it up with the links: BMW, used BMWs, used BMW cars, BMW cars, used cars, etc. If anything, having only the brand name linking back would appear artificial.
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  • Profile picture of the author nicktyler
    Diversity in your KW's and don't 'overoptimise' by putting too many links or using only one kw etc.

    1000's of IT jobs in the UK online now at Dice

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