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Google Adwords Content Network...will this be ok?

by Dayne Dylan Banned
1 replies
  • SEO
    • |
Warriors,

I'm about to launch a new product. I was thinking of using the Google Content network to promote my squeeze page, not my main sales letter. Is Google as critical on this in the content network vs. the search network (Google "Slap")?

Thanks!
#adwords #content #google #networkwill
  • Profile picture of the author dburk
    Hi Dayne,

    When quality scores were first implemented they only applied to the Search Network, now there is a separate quality score that applies to the content network campaigns. The main difference is that CTR is a very significant factor in QS for the Search Network and less important for the Content Network.

    Landing page issues are very important in both networks, just make sure you follow the guidelines and you should be fine with your squeeze page.
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