Using a single blog post to receive thousands of visitors

by nest28
7 replies
  • SEO
  • |
In a couple days I will start building a couple new sites, but I sill don't like the small site model, there is just something in me that prefers large sites. As some of you know I use blogger, and I was thinking I could make a site and just rank blogger label pages the same way other sites rank category pages, but that's a bad idea because blogspot labels don't get indexed.

So I thought hey what if I buy a brand-able domain instead of a emd, and rank individual blog posts, to bring in visitors. So say your searching for "loose fit jeans" instaed of making loose fit jeans.com and trying to rank that, why not just make denim universe.com and rank a single post for that phrase which will bring in visitors.


When searching for certain items yesterday I noticed that a lot of big sites were ranking for keywords that get a nice amount of searches a month around 4,400 to 9,000, and some were category pages while others were just a page dedicated to one product, so the equivalent to it being a single blog post.

I figure even though you may use this single post as a landing page, most people will still explore the rest of your site. You could even use Yukon's advice about building supporting pages to rank a single page in your site.


So say I have this site about denim clothes, and I have a category named loosed fit, well I could have 40 pages with loose fit jeans by various brands, all linking to the single page I want to rank that will be generically named "loose fit jeans", but the rest will be named something like "Levi's® 569® Loose Fit Jeans" or something.

Actually this site already did what I talking about loose fit jeans , this sit ranks on front page for that term, with a single item page title "loose fit jeans.


To me it seems better to do it this way than to make a emd and target that keyword, but I have no experience when it comes to these things so that's why Im asking you guys about this.
#blog #post #receive #single #thousands #visitors
  • Profile picture of the author RedClickSeo
    This is a much better strategy. I use a similar strategy for an ecommerce company i work for. A lot of site's have a stupid amount of links to their homepage but don't bother to backlink their product pages which have some serious traffic.
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  • Profile picture of the author seoace
    For non-EMDs, its harder to rank them at the start + if you build an authority, you won't be making any $ for a few months from SEO traffic. But in the long run, a non-EMD brandable Authority domain is much much more worth it.

    Your traffic will be much more diversified unlike an EMD MNS where it relies on SE traffic. Authority site? You can basically diversify your traffic and most importantly the monetization methods. For traffic, think direct type-in traffic, ppc traffic, email list traffic. Its just endless. Unlike MNS where you are just stuck to adsense & seo traffic?

    If the next Google update doesn't like your site, your MNS is gone. Then we'll see more "!@#$% GOOGLE", "Matt cutts is a !@#$" & "earnings gone down to $0" threads.

    For a true Authority site, you can just put an article up and get it ranking within the first few pages (depending on keyword comp) with 0 backlinking.

    I have 1 authority site (7 months old) which is barely making above $100 revenue (within the 1st 6 months) per month. Then suddenly traffic started kicking in from super long tails & a few high comp 2-word keywords and earnings just skyrocketed 20x.
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    • Profile picture of the author netightman
      Originally Posted by seoace View Post

      I have 1 authority site (7 months old) which is barely making above $100 revenue (within the 1st 6 months) per month. Then suddenly traffic started kicking in from super long tails & a few high comp 2-word keywords and earnings just skyrocketed 20x.
      That's intersting. Do you think what's the main reason for suddenly traffic skyrocketed?
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  • Profile picture of the author yukon
    Banned
    Even though you can't rank Blogger Label pages (no-indexed), you can still rank Archive pages.

    The Archive pages should already rank half way decent If you have a large number of internal pages/links pointing at the Archive page.

    Blogger breaks the Archive pages down by individual month/year, the URL will look something like this:
    • hxxp://site.blogspot.com/2012_07_31_archive.html

    Really the reason the Archive pages rank is because they usually have a large number of relevant internal pages/links pointing at the them. You can rank any page on the site the exact same way an Archive page gets ranked, lot's of internal links from relevant internal pages.

    Do this test on a large Blogger site (or any site)...
    1. Hard code a link with keyword anchor-text that will show up on the entire site (assumes the entire site is built around the same niche).
    2. Hard code the same keyword to the end of the page <title>.
    3. Add the same keyword to a few images alt-text.
    4. Add the same keyword to a site-wide <h1> tag.
    5. Let the site sit for a week or two (depends how often the site gets crawled).

    Note:
    If you run the test on an easy keyword, obviously you'll see the results a lot quicker & should see multiple pages ranked for the same test keyword.

    Might look like your spamming the site, it's just a test (that works).

    The point here is a lot of internal pages that are focused on a single keyword/theme will rank pages.

    As always, you still need at least a single page on the site that has decent external links pointing at at least one page, you have to give Google a starting point (not an option).
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  • Profile picture of the author nest28
    Thanks everyone for your suggestions, everything inside of me keeps saying to build a authority site, I feel like they are the future. Plus I don't want to have 100 sites, it's always been my preference to have 10 or less.


    Yukon thanks a lot for the great advice, now if I want to rank "loose fit jeans" do I build external links to that post/page or to the supporting pages that link to it.
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    • Profile picture of the author yukon
      Banned
      Originally Posted by nest28 View Post

      Thanks everyone for your suggestions, everything inside of me keeps saying to build a authority site, I feel like they are the future. Plus I don't want to have 100 sites, it's always been my preference to have 10 or less.


      Yukon thanks a lot for the great advice, now if I want to rank "loose fit jeans" do I build external links to that post/page or to the supporting pages that link to it.
      Personally I would use the external anchor-text/links to focus on a single keyword (jeans) with the external links pointing at a single page (to get started). It doesn't matter If you ever rank for the keyword (jeans), just make sure the page is indexed in Google SERPs, even If it's on page #20 in Google SERPs. This lets you expand on the root keyword anytime you want in the future.

      Example:
      • loose fit jeans
      • skinny jeans
      • designer jeans
      • plus size jeans
      • etc...

      Getting the root keyword (jeans) associated with your site/pages will help rank longtail keywords, again, doesn't matter If you ever hit first page in Google SERPs for the root keyword (jeans), you just want Google to know your serious about jeans.

      Next, focus on the real keyword (loose fit jeans), this is where the internal supporting pages come into play.

      Google looks at a few different things for SEO, about a week ago I was testing a keyword & surrounded the keyword with two keyword phrases that included my main keyword (ex: loose fit jeans), I hit 1st page of the SERPs for all 3 keyword phrases. I was only trying to rank a single phrase (ex: loose fit jeans), I just wanted to add relevant surrounding text to see what would happen with the keyword in anchor-text. I did this on about 10 internal pages.

      Example of what I did:

      Plain text keyword
      Hyperlink/keyword anchor-text
      Plain text keyword

      most popular mens jeans
      loose fit jeans
      big tall designer jeans
      Google looks at the relavancy of both incoming & outgoing page content/keywords, they look at everything (here's a few):
      • Page title
      • <h> tags
      • Anchor-text
      • Plain text
      • Image alt-text
      • Plain text surrounding anchor-text
      • Plain text surrounding images

      Do all this on multiple internal pages focused on the keyword theme (ex: loose fit jeans).
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      • Profile picture of the author nest28
        Originally Posted by yukon View Post

        Personally I would use the external anchor-text/links to focus on a single keyword (jeans) with the external links pointing at a single page (to get started). It doesn't matter If you ever rank for the keyword (jeans), just make sure the page is indexed in Google SERPs, even If it's on page #20 in Google SERPs. This lets you expand on the root keyword anytime you want in the future.

        Example:
        • loose fit jeans
        • skinny jeans
        • designer jeans
        • plus size jeans
        • etc...

        Getting the root keyword (jeans) associated with your site/pages will help rank longtail keywords, again, doesn't matter If you ever hit first page in Google SERPs for the root keyword (jeans), you just want Google to know your serious about jeans.

        Next, focus on the real keyword (loose fit jeans), this is where the internal supporting pages come into play.

        Google looks at a few different things for SEO, about a week ago I was testing a keyword & surrounded the keyword with two keyword phrases that included my main keyword (ex: loose fit jeans), I hit 1st page of the SERPs for all 3 keyword phrases. I was only trying to rank a single phrase (ex: loose fit jeans), I just wanted to add relevant surrounding text to see what would happen with the keyword in anchor-text. I did this on about 10 internal pages.

        Example of what I did:






        Google looks at the relavancy of both incoming & outgoing page content/keywords, they look at everything (here's a few):
        • Page title
        • <h> tags
        • Anchor-text
        • Plain text
        • Image alt-text
        • Plain text surrounding anchor-text
        • Plain text surrounding images

        Do all this on multiple internal pages focused on the keyword theme (ex: loose fit jeans).
        Thanks for taking the time out to give a in depth answer to all my questions, you explain things so people can fully understand what you are saying.
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