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301 Redirect For Subpages?

by Robby54
6 replies
  • SEO
    • |
I have a quick question regarding 301 redirects and how it actually works.

Say if I had site A; cnn.com

-301-

To site B; yahoo.com/subpage

Would the PR from site A transfer to the subpage of site B or would the PR go directly to the homepage of site B?
#301 #redirect #subpages
  • Profile picture of the author paulgl
    Any PR would pass to the page being redirected
    to. Domains do not have PR, web pages do.

    But it's an iffy proposition. PR may transfer
    a little, but certainly over time it's gone.

    Besides, zapping someone to a page they had
    no intention of visiting is bad for the user.

    Since to do a 301, you have to pay for a domain
    and hosting, why not use it to backlink? The links
    will be there forever. Put one link on the old site
    to the new site. Instant high PR link. You could
    even make it contextual/relevant for even more
    usefulness.

    I have no idea why people want to use domains the
    wrong way. Comes from not knowing what a 301
    is really for. They hear something about it and
    go off on a tangent.

    A domain is more valuable with indexed content,
    even if it's just one page.

    Paul
    Signature

    If you were disappointed in your results today, lower your standards tomorrow.

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    • Profile picture of the author Robby54
      Originally Posted by paulgl View Post

      Any PR would pass to the page being redirected
      to. Domains do not have PR, web pages do.

      But it's an iffy proposition. PR may transfer
      a little, but certainly over time it's gone.

      Besides, zapping someone to a page they had
      no intention of visiting is bad for the user.

      Since to do a 301, you have to pay for a domain
      and hosting, why not use it to backlink? The links
      will be there forever. Put one link on the old site
      to the new site. Instant high PR link. You could
      even make it contextual/relevant for even more
      usefulness.

      I have no idea why people want to use domains the
      wrong way. Comes from not knowing what a 301
      is really for. They hear something about it and
      go off on a tangent.

      A domain is more valuable with indexed content,
      even if it's just one page.

      Paul
      Thanks for the response, Im not planing on doing this but I did want to understand 301's a bit better.

      As for the PR disappearing after a while, why would this happen? I thought it only happens when the backlink pointing to the domain being redirected is no longer there?
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    • Profile picture of the author lovebottle
      A 301 redirect is a permanent redirect from one URL to another URL.

      For example, if your previous website was abcdf.com and you wanted to change it to xyz.com, you'd implement a 301 redirect from the old URL to the new URL. Now whoever typed in your old URL, would automatically redirect to your new URL.
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  • Profile picture of the author Marketing Ignite
    According to Matt cutts it would transfer. However I have noticed with clients that whenever you do a 301 the rankings are always affected. Again these are from my personal experiments. 301 is the most seo friendly but it comes with some drawbacks...
    Signature

    Digital Marketing Consultant since 1998. Contact me for a free consultation.
    https://www.marketingignite.com

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  • Profile picture of the author Robby54
    Thanks for the replys. One follow up question I always had on my mind.

    What happens when the domain that's being 301'd expires? Will the PR of the new site go back down?
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  • Profile picture of the author Robby54
    I check this morning and for some reason the both sites are showing me a PR of 0. Is this normal?

    The original PR was 3.
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