Whats the best word count for an Amazon product review?

I am also using iWriter for my Amazon product reviews, but often they got stucked on 1000 word articles. What I mean is that some writers find it hard to review a product within 1000 words and often start repeating features. This often leads the user (customers) to a confusion and (for me) - lower conversion rate.

What I do is ordering 500 words articles, and then adding some exclusive sentences in order to increase the user's trust. Add media to your reviews (such as photos, videos sometimes). Also, play with the shortcodes of your theme/CMS. By doing this, you will increase the content's length (words count), plus, you will acquire user's interest.

Hope this helps.

Nothing is set in stone but I can say my reviews are typically 300-600 words long and I do better than most on this forum.

Yes, reviews of 300-600 are great. While the word count is important, make sure you are also nailing keyword density and other things.

Threads like this crack me up. For one, it varies greatly on so many factors - niche, writing style, education of reader, image placement, eagerness of buyer, how far the buyer is in his process, how good or bad your article is, etc.

Why don't you experiment and tell us? You have all the data. Take your article length for each review, your views, your clicks, and your conversions. Throw it in Excel, do some statistical magic, and vuala, you have all the info you need.

Reading that puts the whole post into perspective. Why even bother
paying for an article? Just a glutton for punishment? You like
throwing good money after bad?

Where in the world did you get the idea about some magical word count?

I had to do a double take
on that man! Voila!

Paul

Really depends on the product. Eg

New £500 TV = I'd want as much info as I can. If the review is formatted well and is engaging, I'd happily read 1,000+ words

Brita Water Filter = I purchased one a few days ago. Amazon reviews (on the site were probably no more than 150 words) For an affiliate site, 300-400 words will probably
do.

Don't forget call to actions, to be honest, your aim is to get them on to Amazon as fast as you can when you've done you're pre selling.

Too many factors but in general, the more the product cost / complexity of it, the more pre selling.

The volume of text on a page isn't important for SEO as long as you've included the target words & similar text in your SEO. You can rank a page with very little text, the one you need to test (like others have said) is what amount of text does your traffic need/want/expect on your sales page in order to get the conversion rate you want.

Example, my own sites are built around a product that doesn't need much of an explanation, my traffic doesn't need a review or long page of text describing what the product is or does. So, I usually post a very short description & an image, that's all I need, that's all the traffic needs.

Now If your selling something like high end products, your traffic will most likely want to know every single detail/pro/con about the product, people don't like to drop big money on a product they don't have much info. on.

BTW, it's not a bad idea to include a summary on the page, of the pros/cons for the folks that might not want to read 1,000 words total. That way you could cover both traffic types with the same page.

Just order a 500 article piece and puts lots of pictures and videos on the article. Sprinkle the review with your affiliate links everywhere. I have not noticed a big difference between 500 and 1000 articles. Most people don't read on the net but scan. Put the features and benefits in bullets and you are good to go.

Don't forget reviews from other buyers though. This has helped my conversion rate after testing.

Hi TuNguyen,

Let me base my answer from what our clients are ordering. At an average, they order 800 to 1200-word product reviews. The word count, per se, isn't the one that handles the sales conversion, but the content itself. Potential buyers read what's in your product reviews. They want to see an answer to their primary question:"What's in it for me?"

We suggest 800 to 1000 words because we follow some sections in our product reviews.

Here are the 8 sections:

1. Brief Product Description
2. What Comes in the Box
3. Product Features & Technical Details
4. Short Summary of Feedback From Existing Owners
5. Pros of Product
6. Cons of Product
7. Who Should Buy This Product
8. Conclusion and Recommendation

You may require your current writer to follow the same sections. Again, you are lengthening the word count requirement because you have 'something' important to tell your reader. You do not lengthen the word count requirement just because that's what everybody else has been doing in unison. We need to think deeper.

I hope this helps you.

after you have review article .. where and who will do the service to post on amazon ???

It's not a glamorous answer, but the amount of content that you purchase should be the exact amount that you need to describe the product in question. If it's a complicated product, it may require additional information. If it's pretty simple, then not so much.

I try not to generally repeat myself and try to include all relevant keywords that are related to the product.

Short and sweet. And I try to list personal experiences from other reviews in mine, so it actually looks like i brought and tested it. Works good for me. Also my reviews are 300-500words.

I read this last month which might help you to answer that question with a bit of data-

How Content Length Affects Rankings and Conversions