I have a few Google Local + pages that I created a few months ago. One of them is ranking in the local listing for a KW (not one of the main ones I'm targeting). Both listings are 100% complete, but I can't seem to get them to the top 7 even though I've made a number of local directory submissions.

To this point I have only sent backlinks to the primary web address. Should I think about sending some to the GL+ address as well?

I know reviews are a big deal too. Should I make a stronger push for more?

Does anyone have any suggestions? Thanks in advance!