Amazon review site domain names

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#search engine optimization #amazon #domain #names
  • Any thoughts?
  • I wouldn't use subdomains. They're each treated separately, making ranking them a real pain. I would just put all the content on one domain and I would put "Dishwasher Reviews" in the title and not in the domain name. The EMD boost is gone now and sites are being penalized constantly for lack of anchor text diversity. It's easier to handle this situation by not using keywords in your domain at all.
    • [2] replies
    • Thanks for the advice.

      If I put all the content on one domain, what is the best way to structure the site? You say put Dishwasher Reviews in the title, where should this title go. Should it be on a page which then has links to the reviews?

      I was told by someone previously that Google prefers sites to have related content. That is one of the reasons why I used seperate domains for each niche. Is it correct that Google prefers sites which have related content?
    • When you say don't use keywords in the domain at all. What would you recommend putting in the domain name? Would you just put something generic in the domain such as dishwashers-online.com?
      • [1] reply
  • I think one bigger site with more content is a much better idea than tens of smaller sites these days. Such a site will have much more potential to become an authority site than smaller ones, you would have less headaches, and the yearly renewals wouldn't be a problem.

    I believe that everyone involved in IM should think in terms of concentrated and accumulated efforts. Meaning that we should concentrate on one or two things, and everything we do needs to be cumulative.

    If you have 20 sites and add 60 reviews a month, you'll be adding 3 reviews to each site in average. But if you have a single site, it will grow very fast since you concentrate all your effort on ti.

    Regarding the sub-domains, I haven't used it myself, but I see toptenreviews.com ranking with their sub-domains on all sorts of keywords like dishwasher reviews, best dishwashers, etc. They have more than 3,000 pages in Google's index and are also using PPC to a degree in addition to links. Like I said, concentrated effort on one huge site.
    • [2] replies
    • What a garbage site that Top10Reviews is. But they've managed a PR7 and an Alexa of 1,500. My heroes
      • [1] reply
    • This is the EXACT strategy I use. I'm glad I only have 1 domain and I add 2 pages everyday. Every month, my site grows by 60 new pages. It's a traffic magnet. It'll probably be the only site that I ever own. Since it's a big site all I have to do is add content, no need to get more domains.



      • [1] reply
  • Yes, Google prefers related content mate; but you can create the same level of relevance even if you have multiple niches in your site. You just need to carefully design the site architecture. You can look up "silo structure" in Google or here in the forum to see how such structure is created.

    But of course if you want to go with a "one site/one niche" route, you don't need much of a structure; you can just categorize the products according to type or brand and go on from there. It's easier to create a tightly related site when you're going with a single niche. But what I said for concentrated efforts still stands imo.
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    Amazon review site domain names

    The domains for my Amazon review sites expire in February so I need to make a decision before then on whether to renew them or buy new domains. I have around 20 sites. The sites were affected by the Penguin update in April. The affect was big though so most keywords aren't even in the top 10 pages so it seems like renewing the domains wouldn't be a good decision.