I just had a newbie to internet marketing ask "what would be the better way of making money online starting out as an affiliate. Should I use Free SEO or Paid advertising as in PPC and PPV."
A pretty vague question to begin with as i haven't got a clue what product or service she is selling as an affiliate etc but I simply answered with depends on your starting budget etc and what you're selling. I personally have had success with both but to build an online business from scratch with little start up I will suggest to go with SEO so then you know how to make money from nothing. It will take longer to monetize as you will need to wait for your site to rank first but will be worth it in the long run as your profit margin will be rewarding. But it will take longer. Then from the money you make from the commissions you made using SEO techniques you can start playing around with PPC and PPV. I also said to start with smaller goals like low competitive keyword phrases so you can see rankings quicker and see results which will allow you to get the confidence to tackle harder keywords.
Is there any other advice of which you would give her. Other than what I have already noted?