I recently started a new website and now I'm writing articles for it. While the keyword density in the article is around 1%, the keyword density on the page is around 7% (my KW consists of 2 words). Now I'm wondering whether I should aim to have 2-4% in the article, or 2-4% on the whole page.
P.S. Most of the occurrences of the KW come from the categories' names and other sources.