Yahoo & Bing SEO as Alternative to Google

28 replies
  • SEO
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Hi,

Is anyone trying to climb higher in Bing and Yahoo, while Google is creating havoc with Panda and Penguin?

It might be better being in the top 5 of Bing and Yahoo than struggling with Google SEO - which is extremely hard now...

I figured: it might be even beneficial to score much higher in Yahoo and Bing...

Just that: how do you SEO for Yahoo and Bing?
#alternative #bing #google #seo #yahoo
  • Profile picture of the author amirulaslam
    Yes, but Google is the highest search engine used by the internet user. :\
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  • Profile picture of the author talfighel
    Google is always going to beat Yahoo or Bing.

    I am always amazed at how some or all of my content through this forum's article section or from my own website are showing up on Google's search and never on Bing or Yahoo.

    I think that 95% of the population, when wanting to do a search for some info, will always go to Google because it is embedded in their mind that Google is the way.

    I would not worry about getting ranked in Yahoo at all.
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  • Profile picture of the author dlane1987
    Well it is always beneficial to be as high as you can in any forum. I wouldn't abandon any one for another... especialy not Google.
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  • Profile picture of the author Charanjit
    Why dont you do you own little test of ROI google adwords vs bing/yahoo adwords.

    Guess which one gives you more ROI. (might be different in other sectors), but bing / yahoo give me more traffic for my £'s than google does.
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  • Profile picture of the author jaggyjay
    Although I've never solely target Yahoo or Bing; I've found that whenever I get top rankings on G, I also get them on these other two. In terms of market share, G is the 900lb Gorilla. So, if you can dominate that one - I figure the others will follow
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  • Profile picture of the author marketwarrior06
    Banned
    if you can do proper White Hat SEO then without any doubt its easy to rank in Google. Its Good to rank in Yahoo and Bing. but they will never satisfy you like Google.
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  • Profile picture of the author George Stevens
    Yes its tempting way out to say you'll just get high rankings in Bing or Yahoo but the fact of the matter is Google gets a lot more searches
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  • Profile picture of the author jmae SEO
    Another thing to consider is that Google tends to be the trendsetter among search engines. The things Google does now will probably be the things Bing and Yahoo do in the near future. Better to try to rank with Google (considering the "changes" Google makes are intended to connect users with the best possible sites, given their searches), as this will get you more traffic and will likely lead to rankings on Yahoo and Bing as well.
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  • Profile picture of the author GoBlog
    Even Get ranks in Google more hard today, I still consider to Google as it's has a lot of search users around the world.
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    • Profile picture of the author paulgl
      The title of this thread makes no sense.

      Google has no monopoly, nor have they ever had on SEO.

      Here's perhaps a newsflash. If your site was worth showing in
      a search engine, it would be showing in a search engine.

      What does google slapping sites have anything to do with
      ranking in bing? You think bing is picking up trash from google?

      Why would they? Again, if they thought your site was so great,
      it would be showing now!

      Has nothing to do with google.

      Paul
      Signature

      If you were disappointed in your results today, lower your standards tomorrow.

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      • Profile picture of the author shipwrecked
        Originally Posted by paulgl View Post

        The title of this thread makes no sense.

        Google has no monopoly, nor have they ever had on SEO.

        Here's perhaps a newsflash. If your site was worth showing in
        a search engine, it would be showing in a search engine.

        What does google slapping sites have anything to do with
        ranking in bing? You think bing is picking up trash from google?

        Why would they? Again, if they thought your site was so great,
        it would be showing now!

        Has nothing to do with google.

        Paul
        There are tons of sites "worth showing in a search engine"... but it's logical that everyone is fighting for the first place.
        There are millions of sites "worth showing", but you omitted the fact that there is a thing called "competition".

        Why do we have SEO/SEM at all?

        It's because there is such a thing called "competition". Most sites are "worth", but the places available are few.

        And yes: my sites are all showing in all search engines.

        My question is rather technical in nature, not necessarily a personal thing.

        And it does make sense ranking higher in Yahoo and Bing, which are independent from Google.
        Yahoo is using Bing's system to rank sites.
        Google is a separate search engine.

        It might actually be worth having top ranking in Bing and Yahoo than let's say the 50th place in Google.

        A lot of traffic from the less popular search engines can bring more ROI than "some" traffic from Google.

        If there are so many of us struggling to get referral traffic and social media traffic, then Yahoo and Bing are a lot bigger sources of traffic than social media and referral sites.

        I still think the second best choice for SEO-ers are Yahoo and Bing.

        Google has most of the traffic. 86 % market share. But in Japan, for instance: Yahoo has a bigger share than Google!

        And in the US (according to the most optimistic statistics) Yahoo and Bing have a combined market share of 25 %, while Google has 71 %...

        While everyone is shoving in Google, why forget about the other two?
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  • Profile picture of the author themesplice
    Despite some of my sites rank #1 on Bing and yahoo, I never get the traffic as much as I get from Google, even if the same site is sitting at #5 for the same keyword...

    Google is the dominator and they know that well!
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    • Profile picture of the author shipwrecked
      Originally Posted by themesplice View Post

      Despite some of my sites rank #1 on Bing and yahoo, I never get the traffic as much as I get from Google, even if the same site is sitting at #5 for the same keyword...

      Google is the dominator and they know that well!
      I'm not disputing the fact that "Google is the dominator"... I'm just saying that Yahoo and Bing can bring heavy profits - if you rank well on them.

      If you rank very high with very competitive keyword, Yahoo and Bing can bring even more traffic than Google - provided that you're not ranking that well on Google...

      A number 3-4 on Bing brought me far more than top 20 positions on Google. These were my facts and I did generate substantial income here.

      I guess many people are too "blind" to the opportunities out there on Yahoo and Bing...
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  • Profile picture of the author shipwrecked
    An interesting fact:
    Breaking: Govt. of India file a case against Facebook, Google, Yahoo & Microsoft in New Dehli Court

    India is an English (too)-speaking country. Yahoo there has a market share of more than 17 %!

    Countries and regions where Google is behind other Yahoo:
    Taiwan: Yahoo 65 %, Google 34 %
    Hong Kong: Yahoo 73 %, Google 25 %
    Japan: Yahoo 49 %, Google 48 %

    And even Singapore's 27 % vs 69 % of Google is noteworthy.
    Google dominates the US, Canada and Europe... but the World consists of far more than just that!

    The Asia-Paific region scores like this:
    Google 51 %
    Baidu 23 %
    Yahoo 18 %

    There are lots of English-speaking countries in Asia. Let's not forget the huge population.

    Let'compare the NUMBER of Google and Yahoo users in the USA and India:

    Google users in USA: 215.6 million (88 % share)
    Yahoo users in India: 20.57 million (17 % share) >>> but India has 4 times the population of the USA and I think this number will grow about 4-5 times, so that would bring potential Yahoo users to about 100 million

    Even so, I'd rather rank 3rd in a 20.57 million user-search engine than just "give up"

    And these are just some of the results.

    I think that Yahoo's total combined audience in the English-speaking World is worth many tens of millions.

    Getting just a few thousand of those people to a site can be very profitable.

    Yes, Google is the "ruler", but those percentages of Yahoo and Bing have MILLIONS, TENS OF MILLIONS of people behind them!

    I took the stats from InternetWorldStats, GreenLight, iProspect and several newspapers, blogs... Figures may vary, but anyway we're talking about millions!
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    • Profile picture of the author paulgl
      Originally Posted by shipwrecked View Post

      An interesting fact:

      Japan: Yahoo 49 %, Google 48 %
      That's what you call a very interesting fact.

      Perhaps you need to check your facts.

      Yahoo Japan is using google search

      Yahoo Japan has nothing to do with Yahoo United States.
      It's a separate company.

      Makes me wonder....

      People also forget many other thirds parties partner with
      google for search results, like aol, ask.com, etc., not to
      mention the millions of mom and pop adsense sites with
      a search bar.

      Google is not just google.com. The world searches for videos
      on youtube.

      I still do not get this thread. You can't possibly say I am
      now going to target bing and dump google. Makes no sense.

      Paul
      Signature

      If you were disappointed in your results today, lower your standards tomorrow.

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      • Interesting,

        Google has been the gorilla in the industry for years, yet look at the drop in profits, is this a sign of the future in PPC advertising? I think so, and for good reason, SEO has become a full time job trying to stay on top of Google organic search results, and this is very frustrating to put this much time into SEO only to see Panda, Penquin and Gorilla like changes every few months erasing all the previous efforts to get and stay on top of search engine results.

        I was able to stay in top three for almost a year, then poof, vanished with Panda, dug in and got back on top, 1, 2, or 3rd for my keyword, and all was good for a few months, and then poof again, and now I dropped to 50 and I started scratching my head all over again. Slow but sure, I am now up to 46, but as we all know if you are not in top five, forget about it. ow much time am I willing to put into SEO all over again? I learned long ago PPC is usually a losing gamble with so much competition and too many bidding up cost of PPC, so I scraped that strategy years ago once I hit top position in organic search results. I am in top positions still in Yahoo and Bing, but in tracking results, nothing came close to Google results, but now I just don't know.

        Who else was impacted in latest Google changes? In my research, hundreds I know have also been hit in latest attack by Google, so I was curious, is it only Google making all these changes? My positions in Yahoo and Bing have remained solid with barely any movement up or down in organic search results. I am at a point of decision, just as I was when I dumped PPC strategies and moved to SEO as focus to get traffic. Sure has been a frustrating year and I was glad to see Google profits drop, I dumped stock at just over $750. last year when I saw the handwriting on the wall for PPC revenues having to drop off as more and more learned what a scam this has become to pay for clicks.

        Success to all,
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      • Profile picture of the author Fraggler
        Originally Posted by paulgl View Post

        I still do not get this thread. You can't possibly say I am
        now going to target bing and dump google. Makes no sense.
        Yahoo/Bing still responds well to black hat/brute force SEO techniques that Google now deals with rather well. It's a compromise for those who don't 'get it'.
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  • Profile picture of the author tanjid
    but you need google to get traffic
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  • There is not any separate way for doing SEO for Bing and Yahoo. You should follow all basic rules of ethical SEO and you will get good results. Do good on-page optimization and build some quality backlinks from quality website. You will surely get good rank on all three search engines.
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  • Profile picture of the author cisin
    Originally Posted by shipwrecked View Post

    Hi,

    Is anyone trying to climb higher in Bing and Yahoo, while Google is creating havoc with Panda and Penguin?

    It might be better being in the top 5 of Bing and Yahoo than struggling with Google SEO - which is extremely hard now...

    I figured: it might be even beneficial to score much higher in Yahoo and Bing...

    Just that: how do you SEO for Yahoo and Bing?
    Google creating havoc with Panda and penguin?

    Yes they are doing this!

    I don't spam but my site is way behind . Yes I do 'quality things' as people say and the result= oh still waiting :/
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    LiveHelpIndia- Support and Sales with Smile!
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  • Profile picture of the author gotlinks
    Originally Posted by shipwrecked View Post

    Hi,

    Is anyone trying to climb higher in Bing and Yahoo, while Google is creating havoc with Panda and Penguin?

    It might be better being in the top 5 of Bing and Yahoo than struggling with Google SEO - which is extremely hard now...

    I figured: it might be even beneficial to score much higher in Yahoo and Bing...

    Just that: how do you SEO for Yahoo and Bing?
    Ofcourse. I market for all search engines, But the smaller two simply don't bring the kind of traffic that Google does.
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    Learn the secrets to growing your Youtube Channel!

    - Feel free to private message me about anything. I love to help people and you are definitely no exception!
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  • Profile picture of the author shipwrecked
    I think many of you didn't read my posts, just the title!

    It's impossible to answer the way some of you are - you're just ignoring my points.

    Of course: Google is the big source of visitors, but I only wanted to underline that Bing and Yahoo are the second best choice. And I wanted to underline the fact that those of us who aren't ranking well enough on Google, should consider optimizing for the other two.

    The fact that top positions on Bing and Yahoo can bring you a lot of traffic is undeniable.
    I have brought substantial explanations. If you read those texts, you'll understand what I meant and why I brought this subject up.

    One must find alternatives and not just depend on Google. We all know Google is the biggest, but that wasn't the point...

    It's funny how many here are just posting without reading others' posts.
    Try to participate at conversations, don't just post baloney or repeating what others have said before!
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    • Profile picture of the author gotlinks
      Originally Posted by shipwrecked View Post

      Of course: Google is the big source of visitors, but I only wanted to underline that Bing and Yahoo are the second best choice. And I wanted to underline the fact that those of us who aren't ranking well enough on Google, should consider optimizing for the other two.

      The fact that top positions on Bing and Yahoo can bring you a lot of traffic is undeniable.
      I have brought substantial explanations. If you read those texts, you'll understand what I meant and why I brought this subject up.
      As an SEO forum we already know this and the simple fact is "if you rank on google, bing and yahoo follow suit already". Both bing and yahoo are learning from Google and eventually will display almost the exact same rankings to compete in the search market.
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      Learn the secrets to growing your Youtube Channel!

      - Feel free to private message me about anything. I love to help people and you are definitely no exception!
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  • Profile picture of the author tjaysen70
    Well if you create your sites so that google loves them. then the other search engines will follow.
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    Tired of the grind? Wait. PM me to see a better way.

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  • Profile picture of the author fiverrfreak
    The thing is that no matter how messed up Google is, it is still better than Yahoo and bing. Google has made a name and most people rely on Google a lot. I for one wouldn't go to Yahoo for any kind of research or information.
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  • Profile picture of the author Converting Copy
    It's an interesting point but I don't see how anyone can plan on doing SEO any differently for Yahoo and Bing than they do for Google. Something about that just sounds wrong when they all want the best results at the top so it seems to me that everyone is going to go by roughly the same factors to get the best content at the top.

    My incoming organic traffic is heavily skewed toward Google. Actually Google accounts for over 90% of my organic traffic to most of my sites. For example, I'm ranking 2 or 3 on Google for a keyword which is bringing me in 300 visitors each month on one of my sites. I'm number one in both Bing and Yahoo for that same keyword and I get 28 and 10 visitors each month from those engines, respectively.

    The only difference if I had to guess to rank for anything other than Google would be that there's more of a focus on things which Google only recently addressed. They may catch up in time, but if you're working to rank in Google it's my feeling that for the foreseeable future you'll be set up well for Bing, Yahoo, and anyone else barring some major changes to the geography of search engines. But again, if other engines are receiving only 10% of the traffic which Google gets, why even bother thinking about it?
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    • Profile picture of the author shipwrecked
      Originally Posted by Converting Copy View Post

      It's an interesting point but I don't see how anyone can plan on doing SEO any differently for Yahoo and Bing than they do for Google. Something about that just sounds wrong when they all want the best results at the top so it seems to me that everyone is going to go by roughly the same factors to get the best content at the top.

      My incoming organic traffic is heavily skewed toward Google. Actually Google accounts for over 90% of my organic traffic to most of my sites. For example, I'm ranking 2 or 3 on Google for a keyword which is bringing me in 300 visitors each month on one of my sites. I'm number one in both Bing and Yahoo for that same keyword and I get 28 and 10 visitors each month from those engines, respectively.

      The only difference if I had to guess to rank for anything other than Google would be that there's more of a focus on things which Google only recently addressed. They may catch up in time, but if you're working to rank in Google it's my feeling that for the foreseeable future you'll be set up well for Bing, Yahoo, and anyone else barring some major changes to the geography of search engines. But again, if other engines are receiving only 10% of the traffic which Google gets, why even bother thinking about it?
      OK, so why I think it's different to market there...

      1.generally Yahoo uses Bing's engine to search, but it adds its own criteria
      2.criteria for search by Google and Bing and Yahoo are all different - remember, these are different companies
      3.ranking high in one doesn't guarantee ranking high in the other one... just check your own sites...
      4.Google uses (or used to) rank higher those sites that were listed in the Dmoz directory, while Yahoo has is own directory
      5.there used to be an old SEO belief in my community/among my crew that: Yahoo gave more attention to page titles and meta tags, while Google gave more attention to backlink anchor texts
      6.Google takes account of PageRank, but there's no such thing in Bing and Yahoo
      7.Google is running these new algorithms that make things very difficult - another reason that could make us turn to the other two

      And there would be more points why SEO-ing for Bing and Yahoo is different...

      And to answer your question "why even bother with the other search engines that receive only 10%"...

      I explained earlier that those "only" figures have millions of people behind. And I think one can add tons of traffic. 10 % is not like "10 people"...

      I did rank sites very well in Bing, Yahoo in the past (past projects that I don't manage anymore) - but back then I didn't distinguish between SEO techniques, just did quite the same for all search engines... and Bing, Yahoo brought me thousands of daily visitors. Generated good traffic.

      So I just don't want to waste the change - while everyone is dreaming and STUCK EXCLUSIVELY with the bigger Google...

      I also think that keeping positions in Google is extremely hard. You can hardly maintain your rankings.

      I'm not sure how this is with Yahoo, Bing... but from what I've seen there - some sites seem to be "stuck in the rankings" for months... and I'm referring to small sites, small business sites, not the big ones in the key positions...
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      • Profile picture of the author Converting Copy
        Originally Posted by shipwrecked View Post

        OK, so why I think it's different to market there...

        1.generally Yahoo uses Bing's engine to search, but it adds its own criteria
        2.criteria for search by Google and Bing and Yahoo are all different - remember, these are different companies
        3.ranking high in one doesn't guarantee ranking high in the other one... just check your own sites...
        4.Google uses (or used to) rank higher those sites that were listed in the Dmoz directory, while Yahoo has is own directory
        5.there used to be an old SEO belief in my community/among my crew that: Yahoo gave more attention to page titles and meta tags, while Google gave more attention to backlink anchor texts
        6.Google takes account of PageRank, but there's no such thing in Bing and Yahoo
        7.Google is running these new algorithms that make things very difficult - another reason that could make us turn to the other two

        And there would be more points why SEO-ing for Bing and Yahoo is different...

        And to answer your question "why even bother with the other search engines that receive only 10%"...

        I explained earlier that those "only" figures have millions of people behind. And I think one can add tons of traffic. 10 % is not like "10 people"...

        I did rank sites very well in Bing, Yahoo in the past (past projects that I don't manage anymore) - but back then I didn't distinguish between SEO techniques, just did quite the same for all search engines... and Bing, Yahoo brought me thousands of daily visitors. Generated good traffic.

        So I just don't want to waste the change - while everyone is dreaming and STUCK EXCLUSIVELY with the bigger Google...

        I also think that keeping positions in Google is extremely hard. You can hardly maintain your rankings.

        I'm not sure how this is with Yahoo, Bing... but from what I've seen there - some sites seem to be "stuck in the rankings" for months... and I'm referring to small sites, small business sites, not the big ones in the key positions...
        That's fair, it's just my contention that you shouldn't need to go out of your way to rank for Bing or Yahoo. If you're doing your basic SEO with keyword placement and link building ON TOP OF working to implement or improve upon user metrics, social proof, or whatever else Google is looking for these days, you should be in good shape for all engines one way or another. You can think of it as Google just has has the highest standards.

        And I have to assume based on my own experience that Bing and Yahoo aren't looking for some secret SEO factors Google hasn't considered. Bing and Yahoo can use meta keyword data to help them decide under what keywords a page should rank for, but it can't tell them where to rank that page because there's likely hundreds of webmasters using keywords in the correct places using simple plugins like All in One SEO. If someone wants to offer some specific up to date ideas on how to rank better for these sites then I'd be interested to hear thoughts on that.

        I get that 10% of the world's total search volume is millions or even billions of searches, but we're still generally talking somewhere between 10-20% of the total traffic which you could be getting in Google. For slightly more work you could be getting 10 times as much traffic when you rank in Google, plus the other engines will follow if you're not already there.

        In my experience if I'm ranking well for something in Google, I'm ranking just as well if not better in Bing or Yahoo and none of my sites are in Yahoo's directory. And those are just MY experiences and ultimately we may have to agree to disagree here.
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