Newbi Content Network Tips

by spires
1 replies
  • SEO
  • |
Hi Guys.

So many marketer believe it to be impossible to be able to get the content network to convert. The reason this is, is that on the search network the user is looking for you, where as on the content network you have to do your best to get the attention of the visitors, as they are not looking for you.

However, If done correctly you can drive a huge amount of traffic to your website that will bring you very respectable ROI.

So here are a few tips to get you guys started on the right track.

- Create a content only campaign (Turn off Search)
- Make sure your adgroups have a theme. This means that your adtext and keywords should all be within the same theme.
- Make each adgroup theme as tight as possible.
- run the content network until you have enough data
- Run the ad placement report. This will tell you exactly where your ads are placed on the network.
- Go through the list and add all of the none related website to your site exclusion list.
- Then go though and add all of the none converting website to your exclusion list.

This process can take a few weeks, but if you stick with it, you will soon finally be able to make profit from your content only campaign.

Final tip:
Content network works excellent for name capture/squeeze pages.


Good Luck
#adwords #content #network #newbi #tips
  • Profile picture of the author MikeMorgan
    Nice Tips .

    Mike
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    CPA Game Changer - Coming Very Soon !

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