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Guest Blogging - On the Way Out?

by GeorgR.
18 replies
  • SEO
    • |
Google is increasingly becoming aware that MANY now use guest blogging as a primary way to get backlinks.

The problem: People don't care about content and site quality. It's all about the links. Sites get spammed with crap content, sites get WAY too many OBL linking to the spammiest sites from all the guest bloggers.

Google is entirely aware of this. If you do it that way and don't care about your own site, WHO is actually blogging, how good/useful the content is, WHERE do all the links go...guest blogging won't get your site (and neither your blogging guests) very far.

IMHO, it's a good idea not even to announce it in public if your site accepts guest blogging and keep a smaller number of guest bloggers...common sense.

For Google, it doesn't make a difference whether a low quality site is some bot-site/scraper site, blog network or a "real" site but with tons of crap content pieces per day from real people. It doesn't matter.
#blogging #guest
  • Profile picture of the author kickmoney
    I liked the part where your signature links contradict your post.
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    • Profile picture of the author connorbringas
      Originally Posted by kickmoney View Post

      I liked the part where your signature links contradict your post.
      Hahaha thought this was hilarious. On a side note, dont suggest not to spam the web then have article spinning in your sig..considering that is in fact the epitome of spamming.
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      • Profile picture of the author Mike Anthony
        Originally Posted by yukon View Post

        If your posting guest post for PR, you'll most likely end up with a PR0 considering it's a new page & will most likely get buried in the site.

        Not quite true unless you are thinking just toolbar PR which is not relevant anyway. IF you get a link to your guest post from say the PR4 home page that article is not really PR0 once the site is crawled again.

        Originally Posted by connorbringas View Post

        Hahaha thought this was hilarious. On a side note, dont suggest not to spam the web then have article spinning in your sig..considering that is in fact the epitome of spamming.
        Following Kick will get you nowhere. Manually spun articles are similar to rewritten articles if done right. I don't agree with George on a few things but his post is only a contradiction to people who don't understand how rewriting can go way beyond the standard auto spinning. Since even seasoned and respected journalist can and do rewrite articles for various publications its not accurate to claim that all spinning/rewriting is automatically low quality.

        No endorsement of George cause I don't know anything about his services - just saying you can't automatically claim a hand sentence spun rewrite is low quality or even automatically spam. Real life is never that simple.
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        • Profile picture of the author yukon
          Banned
          Originally Posted by Mike Anthony View Post

          Not quite true unless you are thinking just toolbar PR which is not relevant anyway. IF you get a link to your guest post from say the PR4 home page that article is not really PR0 once the site is crawled again.

          I doubt most guest post will have a static link on any authority page, maybe a random blog/site might make a static link ($$) but doubtful for an average blog/site.

          Just because Google found a link once & returns later to the authority page & doesn't find the guest post link on the 2nd (or whatever) re-index doesn't mean Google will forever count that first index as a link for all of eternity, the link has to always exist on the authority page/s.
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          • Profile picture of the author Mike Anthony
            Originally Posted by yukon View Post

            I doubt most guest post will have a static link on any authority page, maybe a random blog/site might make a static link ($$) but doubtful for an average blog/site..
            Yuke thats just one example. PR flows through a site and particularly well on smaller blogs. On true authority sites links are coming in to interior pages as well. The webmaster does not have to designate one page an authority page and put a static link on it. So its just not true to say all you will end up with is a PR zero pages.

            Links can flow authority through navigation, categories even some tags. I read blogs where due to that flow and people linking directly to the articles almost every page gets a PR1 or PR2. IF you write a really good piece you have a very good chance getting PR4s even. Guesting posting is legit. The only problem is that Imers muck up everything they touch or use and now people are using guest posting in a way thats similar to rental blog networks
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  • Profile picture of the author Ettienne
    As long as the content is good, readable, relevant and provides good user value to the reader, guest blogging is still very effective.

    What Google hates are crappy blog posts that doesn't provide any value to the reader and are just placed for the sake of getting a backlink.
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    • Profile picture of the author Jacob Sterbenk
      Originally Posted by Ettienne View Post

      As long as the content is good, readable, relevant and provides good user value to the reader, guest blogging is still very effective.

      What Google hates are crappy blog posts that doesn't provide any value to the reader and are just placed for the sake of getting a backlink.
      Exactly. To add my 2 cents ... Remember, if all your links come from websites that offer guest posts, that is a footprint. That is why you need to guest post "quietly" as well. This means that you contact webmaster and ask him/her is (s)he would be willing to publish your article without mentioning that it's a guest post.
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  • Profile picture of the author OneManSEO
    I don't think it will be useless, Google will get try to get smarter. I understand OBL plays a role, but I blog for a popular sports website often and we do a daily post where we link to the days best stories for the team we blog about. Our OBL rate would probably even be MORE than a typical "fake blog". We're a PR 5 website too, so I know we're at least send some juice to the websites we link too...the questions is, how does Google get smart enough to know that one site is a legitimate blog giving links freely because its of value to their readers between blog that just gives links to the highest bidder?
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  • Profile picture of the author yukon
    Banned
    If your posting guest post on legit sites that actually have niche traffic, who cares what Google thinks (I don't care). You could put the link in javascript or flash code, doesn't matter as long as I'm getting direct traffic.

    If your posting guest post for PR, you'll most likely end up with a PR0 considering it's a new page & will most likely get buried in the site.
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  • Profile picture of the author himanuzo
    Google devaluated few blog networks months ago since a update. Google have long known about it.

    So blogger aware this and must be careful about this if they still accept guest blogging for their blogs. And they select guest posts strictly. Outgoing link factor is considered also. Content of each guest post may not posted elsewhere. Most blogs are high page rank and high traffic.
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  • Profile picture of the author thedanbrown
    Guest posting is not that efficient for SEO anymore. It's more useful for sending traffic to your site from other people's visitors.
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    • Profile picture of the author kickmoney
      Originally Posted by thedanbrown View Post

      Guest posting is not that efficient for SEO anymore. It's more useful for sending traffic to your site from other people's visitors.
      Pretty sweeping statement there pal. I don't see how a guest post is any different from any other post.

      Read you're blog btw. You still working with those chemicals? That looked rough bro

      Originally Posted by Mike Anthony View Post

      Following Kick will get you nowhere. Manually spun articles are similar to rewritten articles if done right. I don't agree with George on a few things but his post is only a contradiction to people who don't understand how rewriting can go way beyond the standard auto spinning. Since even seasoned and respected journalist can and do rewrite articles for various publications its not accurate to claim that all spinning/rewriting is automatically low quality.
      Still a little sore are we?

      Maybe you should deliver another 1000 word sermon on why Adsense is a bad.

      Help alleviate the stress a little hey? Juju boy?
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      • Profile picture of the author Mike Anthony
        Originally Posted by kickmoney View Post

        Still a little sore are we?
        Maybe you should deliver another 1000 word sermon on why Adsense is a bad.

        Thanks for asking but its my ribs that are the worse. You are like a comic genius. "is a bad" with a period. lol You got mad laugh inducing skills and I ain't afraid to admit its got my sides hurting a bit.
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  • Profile picture of the author tjaysen70
    Yeah really? Where are you getting your information from? Are you just speculating on this? Because the thing is, your assumptions of them being spammy have so much to do with so many other factors than guest blogging. If guest blogging is done in a legit way, then yes it is very beneficial. You can't just throw all guest blogging into your idea of spam and google not liking it.
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    • Profile picture of the author GeorgR.
      Originally Posted by tjaysen70 View Post

      Yeah really? Where are you getting your information from? Are you just speculating on this? Because the thing is, your assumptions of them being spammy have so much to do with so many other factors than guest blogging. If guest blogging is done in a legit way, then yes it is very beneficial. You can't just throw all guest blogging into your idea of spam and google not liking it.
      There are many posts in regards to this all over, one would be http://site-reference.com/articles/w...googles-radar/

      M. Cutts even talked about this not long ago.

      Yes, it is EXACTLY how you say, it must be done in a "legit way", but the point is that many don't. It has gotten out of hand because sites are starting to blindly offer and accept TONS of guest blogs (as being the new "great" way of getting backlinks) - but totally forgetting its also about quality as with any other way of content. Means: Also sites with "guest blogs" can be spammy.

      The first "mistake" some make is to openly announce big style how their site accepts guest blogs..in reality a huge bunch of them will be garbage content, eg. ezine-style crap content just made for the purpose of links PLUS too many OBL to your guests sites which could be anything from low quality sites to vi@gra spam sites. (Unless you carefully select what you put on your site). And as said, NOT many do that!
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  • Profile picture of the author petemcal
    Okay let me tell you what's going to happen/what is already happening.

    Guest blogging that provides value, connects with readers and is not solely for the purpose of a link will continue to thrive and work well.

    Guest blogging that is the minimum content needed to look like a page, vague general bs and is plastered with keyword rich anchors will be (in fact already is) a dead SEO tactic.

    As for the middle ground between these two areas... Well that's for Google to decide
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  • Profile picture of the author paul nicholls
    it`s no good getting links on a site which has no trust rank

    your best off to submit to only 3 quality blogs than you are 50 low quality ones

    it`s less work and you will get more in return

    Paul
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  • Profile picture of the author affilorama-portal
    Like what others already said, sometimes it does not matter what Google wants and thinks. We should be doing good and quality content for our readers. If you look at this in the long term, you will get good ranking because of you've maintained to supply good content. In addition to this, you also get direct traffic because you've been recognized to be good on that niche. So yes, no matter how many changes Google makes in their algo and rules, good content always remain important.
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