SEO specialist wants a percentage of sales?

10 replies
  • SEO
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I found a micro niche and i'm currently developing the website to sell these small items online within my country.

I had a meeting with a guy who is an Online Developer/SEO specialist after seeing he was all over google and even has a website in his name showing all the work he has done and yet he only charges €30/hour. We talked for a while and he explained how in some cases he offers to help for a percentage of the website earnings.

Now mine is a small micro niche site that will never bring in a huge wage, well it's the first one anyway, so i was thinking if it was a case that i gave him a percentage of the website earnings in exchange for his work to keep it's ranking etc. wouldn't i be better off doing so than refusing and possibly making no money at all?

There's a right and a wrong way to do this isn't there?

I'm not really sure to be honest.
#percentage #sales #seo #specialist
  • Profile picture of the author RogueOne
    IMO you should pay a fixed price for the work you want.

    If you share profits you could end up paying a staggering amount for his work.
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    • Profile picture of the author JerryFB
      Originally Posted by RogueOne View Post

      IMO you should pay a fixed price for the work you want.

      If you share profits you could end up paying a staggering amount for his work.

      Thanks, i understand but if the deal was 20% of all sales, then i'm sure he would do a lot more to get it ranking etc. Then even though i am handing out some income, the 80% i keep might be higher than the 100% without such assistance.

      I don't know how common/risky this is.
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      • Profile picture of the author petemcal
        Originally Posted by JerryFB View Post

        Thanks, i understand but if the deal was 20% of all sales, then i'm sure he would do a lot more to get it ranking etc.
        I don't really agree with this. Because if he's a professional SEO he will want to get the maximum rankings for EVERY job he does.

        The reason being is that he shouldn't want anyone saying that his performance was sub-optimal. The more he can do for each client the better his reputation, demand and earnings will get...
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      • Profile picture of the author alksense
        Originally Posted by JerryFB View Post

        Thanks, i understand but if the deal was 20% of all sales, then i'm sure he would do a lot more to get it ranking etc. Then even though i am handing out some income, the 80% i keep might be higher than the 100% without such assistance.

        I don't know how common/risky this is.
        I have tried this in the past and thought EXACTLY like you are thinking...

        "If they're making money from the business being successful they will try harder and make us both more money"

        In my case the SEO team worked hard for the first month then started slacking. I was still doing my part and generating traffic with my own methods and I had to pay these people every month for doing next to nothing!

        I didn't let it last long because it literally made me sick. We sold the business a few months after our partnership agreement and again, I had to split the profits.

        My advice is don't proceed with this deal. Hire an SEO company if you need to but keep the power to be able to fire them if they don't live up to their end of your deal.
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        • Profile picture of the author JerryFB
          Originally Posted by alksense View Post

          I have tried this in the past and thought EXACTLY like you are thinking...

          "If they're making money from the business being successful they will try harder and make us both more money"

          In my case the SEO team worked hard for the first month then started slacking. I was still doing my part and generating traffic with my own methods and I had to pay these people every month for doing next to nothing!

          I didn't let it last long because it literally made me sick. We sold the business a few months after our partnership agreement and again, I had to split the profits.

          My advice is don't proceed with this deal. Hire an SEO company if you need to but keep the power to be able to fire them if they don't live up to their end of your deal.
          Yes but what happens if you p*** these guys off?

          Lets say i tell him "no thanks i can rank the site on my own" or in what ever way reject his offer, if this is an SEO Specialist who may not be ethical (i'm starting to think) could he not blacklist the site or come up with a million ways to damage it just in an hour of his spare time if he wanted to?
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          • Profile picture of the author alksense
            Originally Posted by JerryFB View Post

            Yes but what happens if you p*** these guys off?

            Lets say i tell him "no thanks i can rank the site on my own" or in what ever way reject his offer, if this is an SEO Specialist who may not be ethical (i'm starting to think) could he not blacklist the site or come up with a million ways to damage it just in an hour of his spare time if he wanted to?
            Just tell him thanks but no thanks.

            If you see that he ranks sites and you want to hire him to work FOR YOU then tell him that. Say you want to keep 100% of the company and that you're not looking for a partner.

            Remember, it's still YOUR business and YOU have control over what happens with it. Any other business person will respect that.
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  • Profile picture of the author RogueOne
    then i'm sure he would do a lot more to get it ranking etc.
    There are no guarantees.

    I like to have control of my business. Simple as that.
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  • Are you selling your own products? If so, then set up an affiliate program. Then, configure the following:

    • A fixed commission percentage per direct sale generated by your first tier affiliates;

    • A fixed 2nd tier affiliate referral commission generated by your first tier affiliates;

    • A fixed commission percentage per direct sale generated by second tier affiliates referred by your first tier affiliates; and

    • A fixed commission percentage for each direct sale generated by your second tier affiliates. Next:

    =>> Sign up your SEO specialist associate as a first tier affiliate, and, instead of posting your direct sales page links in the pages/posts that are being promoted by your SEO specialist associate, post his or her affiliate links. This way:

    =>> You'll know if he or she's actually bringing in traffic and producing direct sales for you, if he or she's generating referral second tier affiliate sign ups for you, and if those second tier affiliates are driving traffic and generating direct sales for you. Also:

    =>> By doing this, you get one person who does the following things:

    • Formulates, implements, monitors and improves onsite and offsite SEO campaigns for your sites;

    • Produces second tier affiliates for you;

    • Drives traffic to your sites and generates sales for you; and

    • Possibly guides your second tier affiliates in driving more traffic to your sites and generating more sales for you...
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  • Profile picture of the author SEO Haven
    Originally Posted by JerryFB View Post

    I found a micro niche and i'm currently developing the website to sell these small items online within my country.

    I had a meeting with a guy who is an Online Developer/SEO specialist after seeing he was all over google and even has a website in his name showing all the work he has done and yet he only charges €30/hour. We talked for a while and he explained how in some cases he offers to help for a percentage of the website earnings.

    Now mine is a small micro niche site that will never bring in a huge wage, well it's the first one anyway, so i was thinking if it was a case that i gave him a percentage of the website earnings in exchange for his work to keep it's ranking etc. wouldn't i be better off doing so than refusing and possibly making no money at all?

    There's a right and a wrong way to do this isn't there?

    I'm not really sure to be honest.
    Micro Niches are super easy to rank, sounds like the guy's trying to take you for a ride
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  • Profile picture of the author Alex Blades
    If it's a micro niche site, then it might even rank on it's own. Pay him a fixed rate, if he doesn't want the job, then go to odesk and find someone else...
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