Retaining backlinks to deep pages when switching to WP

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Hi all,

I'm hoping someone has had experience withwhat I am looking to do. I want to switch my static HTML site to wordpress. The thing that is stopping me at the moment is that I have lots of high quailty natural links from Wikipedia and other high authority sites linking to pages deeper than my homepage. If I were to swap to wordpress the URL structure would change and I would lose all of my valuable backlinks.

Is there any way to do this? I have used 301 redirect when swapping domains. Would this be my only option for each and every page concerned? (mammoth task).

My other concern is that the pages listed in search engines would become redundant also.

I would really appreciate some expert advice on this.

Thanks in advance.

Josh
#search engine optimization #backlinks #deep #pages #retaining #switching
  • You really need to 301 every page to the new page and new URL. This will solve both problems of keeping the links and the redundant pages in Google's index.
    • [ 1 ] Thanks
  • Hey Bill_Z,

    Thanks for confirming my worst fears haha. I suppose with the Wikipedia links I could potentially update the links?

    Josh
  • Yes, you sure can.
  • Thanks for your help!
  • You have absolutely nothing to fear with 301ing those to the new WP pages Josh.

    That's a completely white hat, normal technique for what you propose:

    Does anchor text carry through 301 redirects? - YouTube
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    Retaining backlinks to deep pages when switching to WP

    Hi all, I'm hoping someone has had experience withwhat I am looking to do. I want to switch my static HTML site to wordpress. The thing that is stopping me at the moment is that I have lots of high quailty natural links from Wikipedia and other high authority sites linking to pages deeper than my homepage. If I were to swap to wordpress the URL structure would change and I would lose all of my valuable backlinks.