Yet Another Silo Question - EXTERNAL BACKLINKING?!

3 replies
  • SEO
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Right, so let's assume I've set up my site in the perfect SILO fashion, I've got my main index page, from that I link to my main SILO index pages and from those, I link to the related content and all the content within 1 SILO is interlinked and no leakage etc etc.

But where do I build external links to and what anchor text should I use?

Should I mix the anchor text up and build links to the top SILO index pages?

AND as a side note, what should I do about the navigation bar on site - Should I like to the main index page of each SILO in the nav bar or should I remove any form of link from SILO to SILO and only link to different SILOs from the home page.

Thanks for your help.
#backlinking #external #question #silo
  • Profile picture of the author HassanAjmal
    Good question, anyone have any ideas?
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    • Profile picture of the author lutherlars
      Generally, external links go to the landing pages of each silo, with anchor text, or variations of anchor text that you wanna rank for. If you see a child page starting to generate traffic, then you may also want to point a few links at that as well.
      Originally Posted by HassanAjmal View Post

      Good question, anyone have any ideas?
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  • Profile picture of the author ilee
    I backlink the same way I backlink non silo sites. Mostly to individual pages, and occasionally to the homepage depending on the situation and the link placement
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