Amazon Review Sites and Inner Blog

6 replies
  • SEO
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Do any of you with successful amazon review sites utilize an inner blog on your site?
The theme I use has that capability (maybe they all do?), and I'm wondering if it's worth it; it adding frequent posts on topics related to my niche will really help rankings?

Does anyone else do this?
#amazon #blog #review #sites
  • Profile picture of the author tryingtolearn
    Adding posts related to niche will probably not attract targeted traffic, but, it will make your site stand out from other affiliate sites. If you are planning to build an authority site, then I would suggest you to do it.

    I am doing this on my amazon review site. At the moment, my focus is not on making people buy product from my site, rather build an authority site getting lots of visitors.
    So, that I can contact PR department of brands asking them to send me review samples. And, post actual product review on my site.
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    • Profile picture of the author Icematikx
      Originally Posted by tryingtolearn View Post

      Adding posts related to niche will probably not attract targeted traffic
      Ridiculous. I make a site about Gun Safe Reviews. I make a post about "How to clean a Gun Safe". That's targeted traffic. My 0-obl posts attract thousands of traffic each and every month. Consumers are always looking to shop around and invest in something new & better. After all, why do we upgrade our mobile phones? Because it's the latest "must-have".
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      Just got back from a #BrightonSEO. I was given room 404 in the hotel I stayed at. Couldn’t find it anywhere!

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      • Profile picture of the author CatherineMay
        Interesting replies, thanks.

        What about word count for the posts...do they have to be as long as the actual reviews themselves? My reviews range from 400-1000 words, with most around 600.
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        • Profile picture of the author Slazengeer
          Originally Posted by CatherineMay View Post

          Interesting replies, thanks.

          What about word count for the posts...do they have to be as long as the actual reviews themselves? My reviews range from 400-1000 words, with most around 600.
          Hi catherine,
          • Having a blog in your review site is bonus point.
          • Remember Google loves new and fresh content.
          • Posting fresh content every now and then will make your site authority site very soon.
          • Review or blog articles, each and every post on your website should not be less than 650 words.
          • Build up your Google author rank.
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          • Profile picture of the author Icematikx
            Originally Posted by Slazengeer View Post

            Hi catherine,
            • Having a blog in your review site is bonus point.
            • Remember Google loves new and fresh content.
            • Posting fresh content every now and then will make your site authority site very soon.
            • Review or blog articles, each and every post on your website should not be less than 650 words.
            • Build up your Google author rank.
            Yet another common myth, "not less than 650-words". I had a link-wheel on gather.com before they started targeting link builders. I was ranking for every possible search term with a 2-sentence long post. I spent 1-minute per post and they ranked extremely well.
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            Just got back from a #BrightonSEO. I was given room 404 in the hotel I stayed at. Couldn’t find it anywhere!

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  • Profile picture of the author d0r1n
    Originally Posted by CatherineMay View Post

    Do any of you with successful amazon review sites utilize an inner blog on your site?
    The theme I use has that capability (maybe they all do?), and I'm wondering if it's worth it; it adding frequent posts on topics related to my niche will really help rankings?

    Does anyone else do this?
    It's easier to support your review articles with frequently posted new content targeting the buyers (not those who already have the product).

    Here's an example: if you have a website about let's say dehumidifiers (just as an example) you could try to create content like "top tips when buying a basement dehumidifier" with 6-7 tips listed there, and then link from this article to few of your reviews that are related/recommended/etc.

    Just an idea
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