Keyword Research

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I don't want to use my keyword, so here's an example for this question.

If I am researching say "Lawnmowers"

In Google Keywords Tool, it can be spelt as lawnmower or lawn mower. Should I select possible keywords from both spellings?

Thanks
Rob
#search engine optimization #keyword #research
  • Robg1,

    Yes you should target variants of your chosen keyword including plural versions and sometimes misspellings (although you should avoid using misspellings in copy that users can see).

    Here is a good writeup on keywords and their variants,

    Keyword Variations Create New SEO Rankings | Nvision Media Group

    Best,

    Shawn
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  • Banned
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  • Check to see if Google autocorrects the misspelling.

    Sometimes it autocorrects, sometimes not. When it does NOT autocorrect, you can rank for the misspelling. :-)
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