Help Nail My Next SEO Job Interview

by romolo
4 replies
  • SEO
  • |
Hello Warriors,

On Monday I'm going for an interview for an SEO Exec position with a big company, they've asked me to prepare a 15minutes presentation and I thought it'll be a good idea to post a thread here and get some ideas, basically what I've been given is as follow:


We are rebuilding What Car's leasing product - http://www.whatcar.com/car-leasing/. I'd like 15 mins outlining what can be improved from a technical perspective based on the current site, identifying issues that we need to fix in the next build, but also what content we should produce to linkbuild and how we should approach linkbuilding for that product. It's a competitive little niche, so I'm looking for creative approaches to building Car Leasing's link profile.



The core of the interview, and what they really want, is someone who has the ability to build relationships with other bloggers and webmasters, basically strong outreaching abilities, bullet point #3 below, but the main questions I'd like your input with are:

  • What do you think could be improved from a technical perspective base on the current site?
  • How about content for linkbuilding?
  • And finally and most Importantly, how could I outreach most effectively to create relationships with bloggers and webmasters?
Needless to say guys, your input of any sort is Most Greatly appreciated, I'll buy you pint when I'll see you, LOL!


Thanks
Rom
#advice or help #interview #job #nail #seo
  • Profile picture of the author Icematikx
    Look for:

    - pages which can be nofollowed to salvage page rank
    - posts/pages which don't need to be seen by SERPS
    - deindexing /page/ and /date/ archives

    Then, go through Majestic SEO etc and find keywords for "car leasing" that you could actually rank for. Bring in 20-30 keywords and suggest how they will be easy to rank, and how much traffic the site can expect to get from #1 positions on all of them.
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    Just got back from a #BrightonSEO. I was given room 404 in the hotel I stayed at. Couldn’t find it anywhere!

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  • Profile picture of the author kaytav
    Looking at the On page of the page. You can recommend to add keywords in the meta keywords tag, which are missing. Guest Posting is a nice way to create relationship with Bloggers. You can publish posts on Cars, automotive blogs, and can get traffic from them.
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    • Profile picture of the author options
      I would say for the content, it would reflect on the keywords you have to find regarding low to medium competition.

      Build the content around these keywords aswell as the main target keywords.
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  • Profile picture of the author romolo
    Thank you so much everybody for your input, appreciated
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