Google Will Start Giving You Examples Of "Unnatural Links"

11 years ago

That will be a very good move from Google. If Google does that, we will get to know what type of link, they consider as unnatural backlink. Anyways we should use our own brain also regarding the link quality determination. And we should not believe everything.

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neilshearing

11 years ago

Originally Posted by seobuzz

That will be a very good move from Google. If Google does that, we will get to know what type of link, they consider as unnatural backlink. Anyways we should use our own brain also regarding the link quality determination. And we should not believe everything.

Yes, it will be interesting. Most of us can guess what they don't like/trust, and Matt mentions some in the video, but getting actual examples would be good.

It may be worth creating a blog, spamming it with bad backlinks and seeing what Google says. ;-)

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Ducksauce

11 years ago

This is good that Google is being more transparent.

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remodeler

11 years ago

Do you really need Google to tell you what is unnatural? If you're building your own links then you already know it's unnatural.

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neilshearing

11 years ago

Originally Posted by remodeler

Do you really need Google to tell you what is unnatural? If you're building your own links then you already know it's unnatural.

So no-one should ever build a link?

It's a bit naive to think that webmasters won't try to get better rankings by mimicking the actions that result in good links... that's what "link bait" is.

So, yes, it will be helpful if Google show examples of bad links instead of just saying, "all links you ever built or had built for your site".

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remodeler

11 years ago

Originally Posted by neilshearing

So no-one should ever build a link?

It's a bit naive to think that webmasters won't try to get better rankings by mimicking the actions that result in good links... that's what "link bait" is.

So, yes, it will be helpful if Google show examples of bad links instead of just saying, "all links you ever built or had built for your site".

What's naive is thinking you can use this to try and out think Google and game the system, which is the intention behind your post when you stated "It may be worth creating a blog, spamming it with bad backlinks and seeing what Google says. ;-)" Has no one learned anything over the past couple of years?

And yes, despite what others will say, it is possible to create a site with lots of content and have traffic rolling in.

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JSProjects 11 years ago

Originally Posted by remodeler

Do you really need Google to tell you what is unnatural? If you're building your own links then you already know it's unnatural.

Agreed.

An "unnatural" link is a link that is manually created. So, pretty much everything we do is unnatural.

Google would love for us all to "create great content," sit back, relax, and watch the traffic flow! If only it was that easy.
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- Mike Anthony 11 years ago
  
  Originally Posted by JSProjects
  
  Google would love for us all to "create great content," sit back, relax, and watch the traffic flow! If only it was that easy.
  
  It is or it will be shortly
  
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MikeFriedman

11 years ago

Two things...

First, do you really need Google to tell you what links suck?

Second, I guarantee this is more of a PR move than anything else. They are not going to give away much information. If they did, they are providing data that people could use to game the algorithm more efficiently.

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neilshearing

11 years ago

Hey Mike,

You offer a report, "8 Link Building Methods To Avoid", so doesn't that mean people are interested in which links are bad and which ones are good? :-)

I agree, Google won't divulge much, but I'll be interested to see if they offer anything we weren't expecting.

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MikeFriedman

11 years ago

Originally Posted by neilshearing

Hey Mike,

You offer a report, "8 Link Building Methods To Avoid", so doesn't that mean people are interested in which links are bad and which ones are good? :-)

I agree, Google won't divulge much, but I'll be interested to see if they offer anything we weren't expecting.

Sure.

What I'm saying is that Google will not provide anything that is not already common knowledge. They would be stupid to do otherwise, and Google is not stupid.

So if you are holding your breathe for some magical revelation from this... you are going to be sorely disappointed.

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paulgl 11 years ago

Originally Posted by MikeFriedman

Two things...

First, do you really need Google to tell you what links suck?

Now that's the way I'd put it!

This is just one more example of google telling people why they
suck. Why people need or want google to tell you that is
beyond me.

Some of you people are like little kids, "But daddy! What did I do?
I didn't do nothing wrong to get this spanking!"

If you think google is being "friendly" with this, you're crazy.

People just don't read. People take the word "unnatural," and morph
it into something google never says. Unnatural is a euphemism.

If you seriously don't know the meaning of their word "unnatural,"
and try and make it mean unnatural, you are sadly mistaken.

There is a big difference between solid link building and link spam.

Paul
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dejaone

11 years ago

A good movement to stop some sort of spam.

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thedark

11 years ago

Despite I never received a warning for having unnatural links, my traffic dropped significantly on the first penguin update. It will be good to have such tool, despite the content may be the problem with my website.

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linkbuildr

11 years ago

@thedark you don't get a warning with Penguin as it's an algorithmic penalty. IF you got dropped it means your links are junk.

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PerformanceMan

11 years ago

Garbage video by a garbage a-hole at a garbage company.

If the links are unnatural STOP COUNTING THEM!

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RedShifted

11 years ago

I'm confused.

Are you guys saying I can get an unnatural link notice for building ANY link?

Thats basically what JSprojects suggested.

Someone w/out a solid background in SEO may take that as "well it doesn't really matter what type of link you build, since google hates all the links you're building".

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PerformanceMan

11 years ago

Originally Posted by RedShifted

I'm confused.

Are you guys saying I can get an unnatural link notice for building ANY link?

Thats basically what JSprojects suggested.

Someone w/out a solid background in SEO may take that as "well it doesn't really matter what type of link you build, since google hates all the links you're building".

I don't think you'll get a penalty for any links you build by hand. When you automate the process of link building things tend to get a whole lot more unnatural.

That said, I understand the point JSprojects is making. In reality all 'built links' are unnatural. They didn't occur organically but were instead placed their by the person who stands to gain the most.

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neilshearing

11 years ago

Google says if you build ANY links, you're not white-hat. They say you should create great content and any SEO should be done on-site to help the visitor navigate the website.

However, not everyone who builds links gets an "unnatural link" message. I've built links since forever, and I've never got an "unnatural links" message although I have got algorithmic penalties.

So, there are grey areas where Google can't tell if you got a link "editorially", built it yourself or bought it.

My whole point, in posting Matt's video, is that the grey areas MAY become clearer as Google starts to give examples of unnatural links.

Some people, above, think Google will say nothing that isn't already "common knowledge", which is quite possible.

Personally, I think it will be interesting to see what they say, either way.

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MikeFriedman

11 years ago

Originally Posted by neilshearing

Google says if you build ANY links, you're not white-hat.

You have a source for that? I have never heard any rep from Google say any such thing.

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neilshearing

11 years ago

Originally Posted by MikeFriedman

You have a source for that? I have never heard any rep from Google say any such thing.

How about...

"Any links intended to manipulate a site's ranking in Google search results may be considered part of a link scheme. This includes any behavior that manipulates links to your site, or outgoing links from your site. Manipulating these links may affect the quality of our search results, and as such is a violation of Google's Webmaster Guidelines."

Link schemes - Webmaster Tools Help

It seems clear to me.

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kindsvater 11 years ago

If Google doesn't trust a link - don't count it.

Problem solved and no need to waste thousands of hours programming this and that and having a million webmasters run around second guessing links.

Otherwise, you have people creating crappy websites for the purpose of generating really bad links to their competitors.

But I did find Cutts' comment interesting about keyword rich backlinks from article directories being untrustworthy.

.
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MikeFriedman

11 years ago

Originally Posted by neilshearing

How about...

"Any links intended to manipulate a site's ranking in Google search results may be considered part of a link scheme. This includes any behavior that manipulates links to your site, or outgoing links from your site. Manipulating these links may affect the quality of our search results, and as such is a violation of Google's Webmaster Guidelines."

Link schemes - Webmaster Tools Help

It seems clear to me.

That's not the same thing as not building ANY links like you said, but whatever.

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Marc_L 11 years ago

Originally Posted by MikeFriedman

That's not the same thing as not building ANY links like you said, but whatever.

Google is fine with you building links, just as long as they aren't intended to manipulate the SERPS.:rolleyes:
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PerformanceMan

11 years ago

Originally Posted by RedShifted

I'm confused.

Are you guys saying I can get an unnatural link notice for building ANY link?

Thats basically what JSprojects suggested.

Someone w/out a solid background in SEO may take that as "well it doesn't really matter what type of link you build, since google hates all the links you're building".

I don't think you'll get a penalty for any links you build by hand. When you automate the process of link building things tend to get a whole lot more unnatural.

That said, I understand the point JSprojects is making. In reality all 'built links' are unnatural. They didn't occur organically but were instead placed their by the person who stands to gain the most.

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MikeBailey

Banned 11 years ago

This will be interesting to see, I feel like it is another disavow links tool trap.

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yukon

Banned 11 years ago

Here's your unnatural link example, a restaurant keyword anchor-text link on an SEO forum thread.

Not picking on anyone, just pointing out an obvious link built only for SEO.

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Google Will Start Giving You Examples Of "Unnatural Links"

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