Testing with Adwords

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Greetings fellow warriors,

So, I'm totally new to internet marketing. I've been reading a couple of books and materials. I've been running an ''market research test'' with adwords for 2 days now. I'm basically sending traffic to a testpage with a optin box and a questionbox where visitors can ask their number 1 question about the subject.

Now, i must be honest.. I have no freakin idea what i'm doing. I've received 28 questions in my mailbox. 185 clicks. 240,008 impressions, a extremely low CTR of 0,08%. ow and i paid €22.69 for this.

I basically have 2 questions to ask.

1) Can u guys throw in some tips to improve ctr? maybe give some quick advice on testing with adwords.

2) Does someone know a method or a way to test niches?
#search engine optimization #adwords
  • 1- Bid on relevant keywords so that your ad shows up on relevant searches hence higher CTR.

    2- Make sure to include your keyword in the ad.

    3- Include a call to action or main benefit in your ad copy.

    4- Bid a little high so that your ad appears above the page fold.
  • There are lots of ways to improve CTR .

    Here are few once :
    1. Use the keyword in title

    2. Use strong call to action

    3. If you are targeting for certain location, put the name of location in the ad copy

    4. Use specific phrases related to your objectives

    5. Target the right audience.
    I hope it helps .

    Mike
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    Testing with Adwords

    Greetings fellow warriors, So, I'm totally new to internet marketing. I've been reading a couple of books and materials. I've been running an ''market research test'' with adwords for 2 days now. I'm basically sending traffic to a testpage with a optin box and a questionbox where visitors can ask their number 1 question about the subject.