Does CTR affect Google Ranking? (for organic search)

2 replies
  • SEO
  • |
I can't much information about it, everyone is talking about CTR in PPC but that's not what I'm asking.

What I want to know is that if the CTR has anything with ranking in organic search results.

I conceived that idea when I was building some quality links for my site that nevertheless would not move up from the bottom of the 1st page. I even got my homepage outranked by a scraper subpage. Then I discovered that my CTR for the homepage was just 1%. For the subpage about 2%, so I thought, could this be the case?

I would love to hear the opinions of the experts.
#affect #ctr #google #organic #ranking #search
  • Profile picture of the author nickjoselle
    Not exactly sure what you mean by CTR for an organic site, but...

    The relevance of your site is of huge importance to Google, and thus to your SEO. If your site is not clicked during an organic search, yes, it is believed to negatively impact your rankings.

    And of course, if your site is clicked on, but your visitors click off quickly, this will also hurt your rankings.

    The below tool (not an affiliate link) will simulate searches and clicks on your site, which should help you in the short run. However, in the long run, you may need to make sure your site really is as relevant as possible to those searching.

    http://www.warriorforum.com/warrior-...earch-bot.html

    Good luck!
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  • Profile picture of the author sarged2
    I see, well my site is indeed relevant, and the bounce rate is low too, it's just the matter of getting users to click on my site.
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