I have a quick question

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8
One of my websites was created back in 2006. At the time, it was a very nice design. However, 7 years later it's looking quite old. I was thinking of doing a site re-design to give it a new, fresh look. I plan on keeping the same URL's, same meta tag's, same content within the body of each individual pages. The only thing that will change will be the actual look of the site. Will this effect my SEO? I have high rankings for the past several years for my most important keywords and don't want to jeopardize losing my SEO over a site re-design.
#search engine optimization #question #quick
  • If you do everything you mentioned you should be fine.

    There may be of course an initial fluctuation in ranking, but as long as the urls, on-site optimization, and the way the content is displayed is the same you should not have any issues.
  • A drastic Design change could make your site bounce for a week or so,but an easy way to solve this is by building a few high quality backlinks after you upload the new design.
  • I agree with Gyuman since the URLs/structure of the site is remaining the same and the content, meta, & titles are not changing there should not be any impact.
  • Design won't make any negative impact to your SEO...
    • [1] reply
    • Banned
      Design won't change anything but site structure can, adding/removing text/links can move a page in the SERPs.
      • [1] reply

  • I would suggest you to get a back up of your old site (i.e all webpages ) and then try new design on few pages wait for the results and if everything seems ok. Go and change more pages. Going gradually will make sure you won't get a huge loss in traffic or ranking ( if there any). The risk of losing rankings will be low.

    All the best.
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    I have a quick question

    One of my websites was created back in 2006. At the time, it was a very nice design. However, 7 years later it's looking quite old. I was thinking of doing a site re-design to give it a new, fresh look. I plan on keeping the same URL's, same meta tag's, same content within the body of each individual pages. The only thing that will change will be the actual look of the site. Will this effect my SEO? I have high rankings for the past several years for my most important keywords and don't want to jeopardize losing my SEO over a site re-design.