So Has Penguin 2.0 Started Yet?

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So what do you think folks? Has Penguin 2.0 hit yet, or are we in the pre-Penguin Google dance still?

We're still seeing a lot of fluctuation in results from day to day and hour to hour in our niche(s).
#search engine optimization #penguin #started
  • It's clear to me it's already started, as I outlined here
    • [1] reply
    • Very good article you wrote in your sig about Penguin. The interesting thing to me is that in our main money niche (finance/loans) the spammers are ranking very well still. So if it's true that this new Penguin is going to deal with the black hatters, they certainly have more work to do before the update is completed.

      For instance, up until May the link spammers were not doing very well in the finance niche at all - they ruled in Bing/Yahoo for long-tail though. With the changes in Googles results through this month those same spammers are ranking well in G now.

      Looking forward to when they are all done with this big update so we can see what ranks when the dust has settled - then we can calm down and move on.
      • [1] reply
  • Yes its started/finished, there has been a lot of bouncing in my niche (Unsurprising since it is a very competitive SEO niche).

    My first observations are this:

    - Links from seo tools have been devalued. I think they have targeted SEnuke and other similar tools.
    - Links from social bookmarks, wikis and article directories are devalued.
    - Good web 2.0 links retain their value.
    - Good relevant paid links retain their value.
    - I also think there is some form of content analysis that devalues links. Although i am not sure yet.

    By proxy this obviously increases the value of other metrics. Nothing is surprising with this update at all, and it just echoes the general direction Google is heading and the objectives they are trying to achieve.

    I will write a full report on this when the dust settles.

    FYI i have been monitoring my niche like a hawk. So i am seeing which sites rise and which sites fall. In the next 24-48 hours i will write a blog post and tell you exactly what has been effected.
  • I have just seen my 5 different keywords suddenly drops to page 8. So that mean yesterday all keywords were in top 20 but now all our top 100.
  • I hate google, Until last day all our niche pages were ranking on the first 3 SERP pages. Right now when i just open the analytics i saw only 4 people visited our website... it's really disappointing... Google throw out my 2 very top ranked pages completely out of the race, it's now not even ranking under 1000. Am in a very big shock. Well, can i still expect anymore changes from google within next few hours that i'll retain my positions back for all those bounced pages?
  • Not me, MWA HA HA HA HAAAAAAaaaaaaaaaaaaaaaaaaa

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    So what do you think folks? Has Penguin 2.0 hit yet, or are we in the pre-Penguin Google dance still? We're still seeing a lot of fluctuation in results from day to day and hour to hour in our niche(s).