Hostgator,

I guess it would depend on what you mean. Are you referring to making a living off of managing Google PPC accounts? Or are you talking about advertising products/services and generating a good ROI?

If it’s the former, I have seen others and I myself have worked with numerous clients on optimizing adwords accounts and made a living doing it. Naturally it isn’t the only thing I do but I have seen people build whole businesses around managing Google AdWords accounts.

Also, I have seen companies where their only marketing investment is in Google PPC advertising and they generate most of their online business in this way.

This guy seems to have made it work for himself,

How to make money with Google AdWords

Hope that helps,

Shawn

I find that for some reason people here are 'scared' of PPC.

Paid traffic is the easiest, quickest and most effective way to get targeted traffic to anywhere you want on the Internet.

I used to only focus on SEO for my clients, but when implementing paid traffic, we saw such a difference - leads coming in daily, more conversions, etc.

Adwords and Facebook are two of the greatest assets to anyone helping businesses with their internet marketing.

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Increasing your visitors and sales etc from PPC is of course easy, but actually increasing your profit is very difficult.

Currently we have two campaigns that are streamlined enough to bring us a steady profit, unfortunately we can only milk them for a couple of hundred dollars a month, and it is unlikely we will ever earn our past experimentation money or our current back with it, we continue advertising however in the hope that we will get indirect sales or repeat business that will pay for it in the long run.