Google Conversion Tracking

by 3 replies
4
Howdy,

Can someone with Adwords Knowledge confirm if Google Conversion Tracking - https://support.google.com/adwords/answer/1722022?hl=en

Tracks conversions not just at keyword level but also at placement level.

So i can see which sites/placements i'm bidding on the display network are converting?

Also i know that google conversion tracking doesn't traffic organic conversions - https://support.google.com/adwords/answer/2375435?hl=en

Does anyone know what i can use to track organic conversions - is it goals?


Cheers,
Chini
#search engine optimization #conversion #google #tracking
  • Yes, there is a conversion column in your placements report (under the Display Network tab).

    You can use Google Analytics goals to track organic conversions with goals, yes. Most advertisers with a considerable budget will use a 3rd-party tracking platform instead of solely Google reports to consolidate cost / revenue, conversion attribution and click quality auditing from all sources in one place.
    • [1] reply
    • THANKS for sharing this topic for google conversion tracking...
  • Of-course adwords tracks conversion at placement level. How else would advertisers see which placement are converting well, and block the non-converting ones.
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