How can I rank #1 for low comp KW?

26 replies
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I am a asset manager for a real estate company and we want to rank #1 for a guaranteed home sale Appleton...which is very low competition.

I have done tons of link building in the past but its been a few years so I am not sure what is the most effective way to do so in todays market.

Any help is greatly appreciated!

FYI: All my title tags, meta tags and what not is set...my on page SEO is pretty good....just need to get some links now.

Ryan
#comp #low #rank
  • If it is a low competition keyword, you shouldn't have to do much. Make sure your on-page SEO is all done properly. Make sure your site is being crawled by Google & the other search engines.

    For link building, I wouldn't worry about that much. In fact, for those low comp keywords, too many links can quickly look spammy and get you smacked by Google. Just post the page up, then share it on your Facebook/Google+/LinkedIn pages and then give it a little time.

    Michael
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  • Profile picture of the author Big Kahuna SEO
    If the competition is that low, then I wouldn't do anything other than build one or two links and I would guess you should hit first page within a week or two (assuming your on-page is all in order). If you are not where you want to be in 30 days, build a few more links. Slow....is the way to go in the situation.
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  • Profile picture of the author rjd1265
    But where do I build the links? Ezine articles, blog post? That is all stuff I did in the past but figured that was old school and ineffective now....
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  • Profile picture of the author DocTheCoach
    Perhaps the passage of a few more days will get you crawled and on top of the rankings. If you have a chance in the meantime, use a tool like Market Samurai to drill into what the folks who are currently getting page one rankings for that KW are doing.

    It's not wasted time, either. I have never failed to learn something by examining the page one links for a keyword. In fact, my SEO has become very effective just by using my natural curiosity in research.
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    • Profile picture of the author rjd1265
      Originally Posted by DocTheCoach View Post

      Perhaps the passage of a few more days will get you crawled and on top of the rankings. If you have a chance in the meantime, use a tool like Market Samurai to drill into what the folks who are currently getting page one rankings for that KW are doing.

      It's not wasted time, either. I have never failed to learn something by examining the page one links for a keyword. In fact, my SEO has become very effective just by using my natural curiosity in research.

      Our site has been around for over 8 years. it is crawled and what not but recently a few other sites copied our program and did some link building but Traffic Travis indicates very few links they used.
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      • Profile picture of the author FreeMeal
        Originally Posted by rjd1265 View Post

        Our site has been around for over 8 years. it is crawled and what not but recently a few other sites copied our program and did some link building but Traffic Travis indicates very few links they used.
        Might be the keyword isn't as low comp as you thought. Maybe try Majesticseo as a free option for spying on the other companies back links.

        Have you considered doing a few guest posts on other relevant sites?
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  • Profile picture of the author A S M
    If your on-page is good and your not first yet... then link building is the way to go .

    Don't go for low quality links ... look for high pr links that you can achieve real value with.

    If you need help finding backlinks... lots of people post in the SEO section a ton of links and some of them are really good.

    Aris
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  • Profile picture of the author burton4550
    Originally Posted by rjd1265 View Post

    I am a asset manager for a real estate company and we want to rank #1 for a guaranteed home sale Appleton...which is very low competition.

    I have done tons of link building in the past but its been a few years so I am not sure what is the most effective way to do so in todays market.

    Any help is greatly appreciated!

    FYI: All my title tags, meta tags and what not is set...my on page SEO is pretty good....just need to get some links now.

    Ryan
    You could create a couple web 2.0's such as Tumblr, Wordpress, or blogger. Add about 3-5 pages of revelant content, including pics, videos and throw a few links at those such as social bookmarks to help get them indexed. Once indexed link back to your main site. Diversify your anchor text though, don't just use only your keyword, use the brand name (company name) as well as just naked links.

    Do you have Google Authorship set up and a local business page connected to your site? Optimize your local page and link it up with your site, this can also help rankings for local keywords. Also having your picture show up in the SERPS can help your CTR.

    Like said above you can do guest posts on relevant sites as well, to find those use the below search strings

    “KEYWORD” “guest bloggers”
    “KEYWORD” “guest bloggers wanted”
    “KEYWORD” “submit guest post”
    “KEYWORD” “submit a guest post”
    “KEYWORD” “write for us”

    Another option for local business sites I've had some success with is Citation Sites as well (local directory listings).

    All these should move you up there, just rinse and repeat till your #1
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  • Profile picture of the author damongreene
    Originally Posted by rjd1265 View Post

    I am a asset manager for a real estate company and we want to rank #1 for a guaranteed home sale Appleton...which is very low competition.

    I have done tons of link building in the past but its been a few years so I am not sure what is the most effective way to do so in todays market.

    Any help is greatly appreciated!

    FYI: All my title tags, meta tags and what not is set...my on page SEO is pretty good....just need to get some links now.

    Ryan

    YOUTUBE YOUTUBE YOUTUBE. If it is low competition create a short 3-5 minute video and put on youtube. Get some backlinks to the video and make sure you have a good call to action and phone number in the video.

    You can rank videos in 1-2 weeks and they 1) Stand out in the search listings 2) Stick on the first page.

    Make sure to provide a link to your site in the description. Then work on ranking your website/page on the first page so you have 20% of the realestate on Google for that listing.

    PM me if you need help. I need another case study for my video ranking strategy and one of my case studies hasn't replied back. I would like to help with this.
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    • Profile picture of the author Steven Roberts
      Originally Posted by damongreene View Post

      YOUTUBE YOUTUBE YOUTUBE. If it is low competition create a short 3-5 minute video and put on youtube. Get some backlinks to the video and make sure you have a good call to action and phone number in the video.

      You can rank videos in 1-2 weeks and they 1) Stand out in the search listings 2) Stick on the first page.

      Make sure to provide a link to your site in the description. Then work on ranking your website/page on the first page so you have 20% of the realestate on Google for that listing.

      PM me if you need help. I need another case study for my video ranking strategy and one of my case studies hasn't replied back. I would like to help with this.
      I buy into this and YouTube would be my first choice too, BUT, some search terms just do not rank YouTube videos until page 3 and no amount of SEO seems to change that: video optimization, high PR backlinks, hi retention views, likes, social signals - you name it - they don't work for some situations. And annoyingly this is often the case for keywords that look like local business search terms eg "Dallas Car Dealers" - not a video in sight...
      Any ideas, advice or exploits?
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  • Profile picture of the author seocrimeindia
    Backlinks is the secret of Success! You need High Quality relevant backlinks..
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  • Profile picture of the author seekdefo
    Blogspot, ezine would be a good idea but you can pretty much automate the whole process with GSA.
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    • Profile picture of the author rjd1265
      Originally Posted by seekdefo View Post

      Blogspot, ezine would be a good idea but you can pretty much automate the whole process with GSA.
      What do you mean by GSA?
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  • Profile picture of the author Susan Richards
    In connection with your low competition keyword, does it have a high monthly search volume? You need to combine low competition keywords with high monthly search volume in order to get good results on SERPs.
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  • Profile picture of the author RizeAcademy
    Links from other authoritative and relevant websites will do the trick.
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  • Profile picture of the author adystanley
    Create a quality article targetting the keyword you want to rank and build 5-6 quality blogposts with the post URL. You will rank.
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  • Profile picture of the author mrkitty
    Originally Posted by rjd1265 View Post

    I am a asset manager for a real estate company and we want to rank #1 for a guaranteed home sale Appleton...which is very low competition.

    Ryan
    Why? The keyword has absolutely no search volume.
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    • Profile picture of the author rjd1265
      Originally Posted by mrkitty View Post

      Why? The keyword has absolutely no search volume.
      It does in our local area because of our branding.
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  • Profile picture of the author morriswilson58
    I would like to suggest dont go for excessive link building. Just try to figure out high quality and relevant links . Also be engage in social website.
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  • Profile picture of the author KylieSweet
    Originally Posted by rjd1265 View Post

    I am a asset manager for a real estate company and we want to rank #1 for a guaranteed home sale Appleton...which is very low competition.

    I have done tons of link building in the past but its been a few years so I am not sure what is the most effective way to do so in todays market.

    Any help is greatly appreciated!

    FYI: All my title tags, meta tags and what not is set...my on page SEO is pretty good....just need to get some links now.

    Ryan
    For my low competition keyword, it took 2 to three months before it ranks number one spot on Google's searches, and I noticed that consistency and building reputation is one of most important factors for this.
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  • Profile picture of the author patco
    Congrats for having found a keyword in this niche with LOW competition... Just use Social bookmarking sites, submit some of your article pages (*UNIQUE title and description for best results!)... And if you have time, a quick guest blogging on related blogs with this KEYWORD (or related keyword!)
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  • Profile picture of the author Tim Wallace
    As for low competition keywords, backlink quantity is not important, just pay attention on the quality, such as get links from blogspot, or wordpress or ezarticle and so on.
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  • Profile picture of the author yunoblog
    I think high-quality tiered backlinks will do the trick. 2 or 3 Tier 1s backed up with lower quality tier 2s and tier 3s. You should be able to rank quickly if its a low competition keyword.
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  • Profile picture of the author kid3378
    Originally Posted by rjd1265 View Post

    I am a asset manager for a real estate company and we want to rank #1 for a guaranteed home sale Appleton...which is very low competition.

    I have done tons of link building in the past but its been a few years so I am not sure what is the most effective way to do so in todays market.

    Any help is greatly appreciated!

    FYI: All my title tags, meta tags and what not is set...my on page SEO is pretty good....just need to get some links now.

    Ryan
    Hi Ryan. Even if you have an idea on the volume of the competition, you must also check the currently ranking site in first and second page. Real estate is a very tough niche you might not have noticed that the current ranking pages have a lot of guys working for their backlinks reason for you to double the effort but still get less chance of ranking.

    If the onpage seo is already set-up, it now goes to building links. Make sure you make backlinks with diverse keywords with a good amount of phrase match to "guaranteed home sale Appleton" + its placed on relevant and high pr pages.
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  • Profile picture of the author yukon
    Banned
    1. Build a web page.
    2. Build relevant internal links.
    3. If step #2 doesn't rank the page, build quality external links.
    4. Done.
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  • Profile picture of the author Curtis2011
    Originally Posted by rjd1265 View Post

    I have done tons of link building in the past but its been a few years so I am not sure what is the most effective way to do so in todays market.

    Any help is greatly appreciated!

    FYI: All my title tags, meta tags and what not is set...my on page SEO is pretty good....just need to get some links now.

    Ryan
    I've had success for very low competition keywords by simply using directory submission links.

    I personally use Directory Maximizer but I'm sure there are tons of directory submission services out there.

    You might even be able to rank low competition keywords with social bookmarking gigs from Fiverr.
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