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Flipping or keeping?

by online only
6 replies
  • SEO
    • |
Wanted to know some insight about flipping vs keeping sites which mostly rely on Google traffic.

I have couple of sites that have been generating steady income for 5-6 months straight. They have all survived the updates (panda,penguin,emd) and haven't moved more than 1-2 spots up/down since.

While 85% of my links are editorial, I still have some semi-decent links which come from testimonials, donations and guestposts on high PR reputable sites.

My sites traffic is mostly organic (80% from Google). I was wondering, how do you people handle such situations? I could easily get a 12x monthly income for those sites, but I feel that it's better to keep them in the longrun.

However, in some days I will thank about: ...What happens if Google does this & that...

SEO is extremely risky business model and it's not wise to hold all your eggs in the one basket. I'm already implementing PPC and having great ROI with it, but my real PASSIVE moneymakers are sites that I have worked hard on whitehat SEO.

If I have sites which rely mostly on guest posts, blog comments, profilelinks and private network links then I would obviously flip them right after 3 months, but how do you handle sites where you have guts that they can make you money for the next 2-3 years straight (at least)?
#flipping #keeping
  • Profile picture of the author yukon
    Banned
    If you only have one site in each niche I would scale up as a safety net for Google SERPs, that also brings in more sales (long term). So If the $hit ever hits the fan during an algo. update, 2-3 domains in the same niche with decent link profiles shouldn't hurt as much. Plus it's fun owning the top of the SERPs for your main keywords.

    If you don't need the money right now, I wouldn't sell.

    If you scale up now, rank multiple sites in the same niche for main keywords, then you'll get more money later on selling 2-3 same niche site package deals, If you ever decide to sell.
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  • Profile picture of the author larryboy03
    Originally Posted by online only View Post

    Wanted to know some insight about flipping vs keeping sites which mostly rely on Google traffic.

    I have couple of sites that have been generating steady income for 5-6 months straight. They have all survived the updates (panda,penguin,emd) and haven't moved more than 1-2 spots up/down since.

    While 85% of my links are editorial, I still have some semi-decent links which come from testimonials, donations and guestposts on high PR reputable sites.

    My sites traffic is mostly organic (80% from Google). I was wondering, how do you people handle such situations? I could easily get a 12x monthly income for those sites, but I feel that it's better to keep them in the longrun.

    However, in some days I will thank about: ...What happens if Google does this & that...

    SEO is extremely risky business model and it's not wise to hold all your eggs in the one basket. I'm already implementing PPC and having great ROI with it, but my real PASSIVE moneymakers are sites that I have worked hard on whitehat SEO.

    If I have sites which rely mostly on guest posts, blog comments, profilelinks and private network links then I would obviously flip them right after 3 months, but how do you handle sites where you have guts that they can make you money for the next 2-3 years straight (at least)?
    If I were you, I'd keep your sites and build a large port folio, all the earnings from each site will add up in the long term too.

    I recently sold my first website, it was making $170/£110 per month and I sold the site for $1,750/ £1100.

    The site was only 5 months old and only had 3 months earnings. It all depends on the site, how much traffic your getting, is it targeted traffic, earnings per month, PR can add a bit of value, the size of the site, does the site have potential to make much more, if so how much more.

    If I were you id just keep it, but when I sold my site for that much it did help me quickly build more niche sites faster by being able to afford content for the sites.

    If you already have a steady income, keep it and build on it!
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  • Profile picture of the author jazbo
    Interesting question.

    I think the problem is you are boxing in the site by assuming it can only get traffic from search.

    Put some focus into building social presence perhaps? Work on alternative traffic streams so that you are less worried about Google.

    Plus, building a rounded traffic stream will increase resale if you do decide to flip the site.
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  • Profile picture of the author Noctilus
    There was a time that sites that had no income could be sold easily. Now its not that they cannot be sold if there is no income but it is much harder. To make a considerable profit, you would have to offer something of GREAT value so I would say keep the site and don't flip it.
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  • Profile picture of the author seonutshell
    If you dont need the cash, keep em i say. I would reinvest the money back into it, building up the earnings more and more and make them your nest eggs. Once they are earning a bit more, use those profits to build a site that doesn't rely on seo if you are worried.
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  • Profile picture of the author Moneymaker2012
    flipping is a good business, but I'd think 10 times before selling a site that can make me good money, but if I have many of them, I wouldn't mind flipping.
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