KW Density (Articles)

by rbowen
2 replies
  • SEO
  • |
I'm getting ready to have a few articles written about a few topics. Most of them will be about my primary keyword. However, one topic is about the health benefits of the product I'm promoting, and there are 5 or 6 such benefits - each one of which is itself a long-tail (but not primary) keyword.

I'd rather not write 5 or 6 articles, one article about each of the benefits - I cant afford that and it would be hard to keep from more or less duplicating the various articles.

Should I just pick 1 or 2 benefits and feature them, along with my primary KW, in one article - or can I get away with putting all 5 or 6 long-tail KW/benefits in the one article, along with my primary KW?

Thanks,
Richard
#articles #density
  • Profile picture of the author FredJones
    You would want to do 2 things:
    1. Write one or a few articles having all your benefits.
    2. Write one article per benefit.

    Your main keyword stays of course.

    This should be your ideal target combination.
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  • Profile picture of the author Lightlysalted
    The reality is that there is little difference. Google places less emphasis on individual keywords in articles and more emphasis on the theme of your site. So for example a site dedicated to Health Prodcuts which has hunderds of health related articles will be seen by Google in a positive light because the site as a whole is keyword rich in the theme of "Health Products". In the same way an article directory with thouands of articles one of which has a well written keyword rich article, may not even appear in the SERPS for it's choosen keywords because the site as a whole is too general.

    Personally I wouldn't worry too much about keyword stuffing and i would focus on the holistic site being closely related to your choosen keyword theme
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