the huge problem with ppc

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2
hi

The huge problem i have with p.p.c. is it's basically one traffic source (maybe a couple more tops) with hundreds of companies all selling the same thing. So, where is the edge? You might increase C.T.R. by 10%, or get costs down 20%..but quite often it's not enough.

Even if you have one....because everyone else can clone/copy it's gone very fast. Eventually it simply whittles down to those with the deepest pockets survive.

Success isn't from p.p.c. as such but from your businesses U.S.P.
#search engine optimization #huge #ppc #problem
  • Right. This is news to you?
  • Seriously....why reply with that? ^^^

    Still better than S.E.O. though.

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  • 2

    hi The huge problem i have with p.p.c. is it's basically one traffic source (maybe a couple more tops) with hundreds of companies all selling the same thing. So, where is the edge? You might increase C.T.R. by 10%, or get costs down 20%..but quite often it's not enough.