Multiple links (different keywords) to same URL?

by 5 replies
6
I've been trying to do some research on something, but can't seem to find a definitive answer on it anywhere. If you have multiple links to the same URL on one page, will they pass a different amount of link juice to their anchor texts?

For example:

Internet Marketing Forum
Best Marketing Forum
Awesome Marketing Forum
Cool Marketing Forum
Great Internet Marketing

All of those links go to WarriorForum.com, but are using different anchor texts. Does Google pass on link juice using all of those anchor texts or just a specific one?

I am aware of this study but am still asking since it's over 5 years old.
#search engine optimization #keywords #links #multiple #url
  • Yes actually having multiple links provides link diversity which will definitely help pass on juice Hope this helps!
    • [2] replies

    • Agreed and changing up the anchor text that links to the URL will make it all look more "natural". It is the link itself you want and the anchor text can be really diverse for example:

      http://www.warriorforum.com/
      Warrior Forum
      Click Here
      Add Your Thoughts Here

      All linking back to Warrior Forum will be good.

      Hope this helps.
    • Are you people this daft? Link diversity helps pass link juice? On
      the same page!?!?!? (let alone different pages)

      Where do you people get this stuff?

      No wonder you people fail. You heard some nonsense about
      anchor text, misquoted, mixed up drivel, and out comes this.

      Hope this helps!?!?!?! You have GOT to be kidding....

      Paul
  • Banned
    I imagine Google will cancel out all the repetitive URLs after they find the first instance of a URL on the same page.

    IMO, you would be better off having some of that anchor-text as plain text surrounding your one keyword anchor-text link. Really your just repeating 4 words with the same meaning. Looks like keyword stuffing (cough - density).
    • Internet Marketing Forum
    • Best Marketing Forum
    • Awesome Marketing Forum
    • Cool Marketing Forum
    • Great Internet Marketing
    • Best, Awesome, Cool, Great
    • Internet, Internet
    • Marketing, Marketing, Marketing, Marketing, Marketing
    • Forum, Forum, Forum, Forum

    You could sum all that text up into a 4 word keyword phrase anchor-text:

    Next do the usual on-page SEO (page-title, image alt-text, <h> tag, relevant internal links, etc...).
  • Yes, but using such keywords MORE than once in one website could be dangerous... Better go with:

    Your Main keyword
    Good website
    Click here
    yoururl.com

    I hope you got the idea!
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