SEO question: sitestructure and linkjuice

by 10 replies
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Hello,

Something goes wrong here, but I can't tell exactly what:

I have a page with 2700 links on it (all of them are places of different continents around the world) So 2700 links on one page. This is obviously not going to work well for SEO purposes.

Therefore, we want to divide those links into 3 pages (the give each link more linkjuice and improve the user experience). Now, in this new situation, every page we got has about 900 links (is still too much, I know, but this is just an example to illustrate the point).

My question is actually about how the Pagerank flows to the site.

When we got 2700 links on page A, and the pagerank on this page is 100%, each link should receive 0,03703 linkjuice (100 divided by 2700 links).

When we got 3 links (in this example, only 3 links to other pages on page A, instead of 2700), the amount of juice that each link receives is much larger: 33,3333 is the exact amount of linkjuice, per link (100 divided by 3 links)

But! We still have 2700 links to split, because we want to present all our content to users, off course. We don't want to left something out, but we do want to structure things in a better way.

So, when we have 3 pages and 2700 links to spread, we divide 2700 with 3, that will be 900 links per page (still too much, I know).

But here is the strange thing. When we have 90 percent of our pagerank left (because a certain amount of PR gets lost through each link hop), we divide 90 into 3 different pages: 30% value per page, but every amount of linkjuice stays exactly the same. (call me dumb but I don't see it here).

To do the calculation: 30% value per page, 900 links per page is: 0,03333 juice per link.

So, dispite of my strategy, my seperations are clearly not giving each link more linkjuice/more value.

My question is: what am I doing wrong here?

Thanks a lot.
#search engine optimization #linkjuice #question #seo #sitestructure
  • Banned
    If the page with 2,000 links (or whatever number) is weak in PR, then it really doesn't matter how many links are on the page as far as PR goes. What's the existing page PR, the page with all the links?

    How old is the site/page?
    • [1] reply
    • Hi, and thanks,

      Let's say, the existing PR of the page with so much links is 5 (don't know exactly). And the site is 6 years old (how does the last question relate to my question about seperating linkjuice?)

      Matt Cutts says Pagerank gets divided by the number of links (see 1:19 min to 1:44 min). So, therefore, my conclusion is: when I start to spread all my links into different subpages, I have less links on a page (not 2700 on one page anymore), and therefore the amount of pagerank flows to each link should be larger (less links on page), but in my example this is not true. What am I doing wrong.
      • [1] reply
  • Yes, linkjuice passes through links, but each link on a page does not pass an equal amount of linkjuice. That is where your calculation is totally screwed up.

    For example, the higher on a page the link is, the stronger it is.

    Google has said many times that all links on a page are not equal, but they have given little insight into how they value links other than to say that sidebar and footer links are definitely valued less.
    • [1] reply
    • Banned
      I don't think that's necessarily true.

      I have plenty of sidebar links that are currently Google Sitelinks in Google SERPs. That's more clickable links in Google SERPs with almost zero work.

      Same goes for Google Mega Sitelinks, I've seen footer links create Mega Sitelinks on internal pages (very simple pages). I'm currently copying that setup on a small group of my own internal pages.

      Nav. links are very useful for SEO.
      • [1] reply

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