Does This On-Page Thing Help SEO?

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I've inherited a new website from a designer. Inside the body of the About page, the guy added links back to the home page with the <a title> featured rather than just a regular link to whatever page he wanted to feature. I've changed the words and the urls so hope this makes sense what I've rewritten:

Weʼre a family-owned <span style="color: #333334;"><a title="Senior Something or other Company, with company name here" href="http://www.websitewitheld.c o m"><span style="color: #333334;">senior whatever company</span></a></span>, helping families find the resources vital to improving and maintaining a high quality of life for their aging loved one. Our comprehensive or individual <span style="color: #000000;"><a title="Senior Something or other Company, with company name here" href="http://www.websitewitheld.c o m"><span style="color: #333334;">senior stuff</span></a>.

My question is 1) what's the motivation for adding links like this to the About page as opposed to just using normal <a href" links? And, 2) do you think doing something like this actually helps? I mean, I could see a standard link to a page telling google where to go but what significance does an <a title> have?
#search engine optimization #onpage #seo #thing
  • Hi, let's go over your question.

    In order to include a link in your HTML, you need an "<a>" tag.
    The "a" defines the type of tag (there are many others).

    In order for the tag to work properly, you need to include a "href" attribute. It must be present or you will not see your anchor text as a link.

    So something like:

    <a href="http://your-url.com">Your Anchor Text</a>

    is really the minimum requiered to display a link.

    Now, nothing stops you from adding additional attributes to the tag.

    The "title" attribute is used to display additional information about the link, when you put your mouse pointer over the link. It should look something like this:

    <a href="http://your-url.com" title="This is a sample link">Your Anchor Text</a>

    So it's basically destined to humans, not to search engines.

    My take is that it doesn't make a difference in your SEO.

    Additional infor here:

    How to Use Link TITLE Attribute Correctly | Search Engine Journal

    Hope this helps,

    Best,
    • [1] reply
    • That does help, thank you. So, sounds like the designer used this attribute as if it was an image with an alt tag.
  • You are welcome. Yes, it's similar to the use of "alt" in images. By the way, you can also use "title" in images.
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    Does This On-Page Thing Help SEO?

    I've inherited a new website from a designer. Inside the body of the About page, the guy added links back to the home page with the <a title> featured rather than just a regular link to whatever page he wanted to feature. I've changed the words and the urls so hope this makes sense what I've rewritten: Weʼre a family-owned <span style="color: #333334;"><a title="Senior Something or other Company, with company name here" href="http://www.websitewitheld.c o m"><span style="color: #333334;">senior whatever company</span></a></span>, helping families find the resources vital to improving and maintaining a high quality of life for their aging loved one. Our comprehensive or individual <span style="color: #000000;"><a title="Senior Something or other Company, with company name here" href="http://www.websitewitheld.c o m"><span style="color: #333334;">senior stuff</span></a>.