Bing Gurus, I have some PPC question, please:

by wizbiz 1 replies
Hello, I'm just trying to understand BING Behavior.. Let say I Create a Campaign

And after week It doesn't generate any clicks partially due to Low Scores, stuff like that. NOW I'm using Same campaign, But Change ADS and Landing Page

Actually It's completely Different Offer but Within the Same Niche. Does BING going to

Re valuate? Or Better Create New campaign From Scratch? I'm afraid ones robots valuate Landing Page, Keyword relevance it will never comeback and do it again even if I change almost everything, Except maybe Campaign/Group Name?

What do you think?

Thanks.
#search engine optimization #bing #gurus #ppc #question
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  • Profile picture of the author MoneyKattz
    I'm not sure I understand but it sort of seems like either you are creating very effective ads that generate interest, in which case you need to really work on the headline, but there could also be an element of you are using some keywords that aren't very effective at driving the right target audience.

    Sometimes keywords may seem targeted, but there not necessarily the best or most targeted.

    But if you have many keywords and nothing is even getting you clicks then, I think I would definitely work on the headline.
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