**SEO 2014 - Where is your focus?**

55 replies
  • SEO
  • |
Here is a list of my focus points as far as SEO goes in 2014:

1. Mobile SEO Strategies
2. Social Media & SEO
3. Personalization & Audience Segmentation
4. Investing in new/updated SEO tools

Especially Mobile is important to me. Number of Mobile users is dramatically increasing so I think our focus should be fixed there...

What are your priorities?
#2014 #focus #seo #seo marketing
  • Profile picture of the author SEOArbiterJoanne
    I think number 4, investing in and experimenting with new tools and strategies is more of an ongoing focus rather than one specific to this year.

    I agree re: social media - It doesn't really look like slowing down any time soon.
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  • Profile picture of the author himanuzo
    I still focus on SEO for the desktop version.
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  • Profile picture of the author beasty513
    PBN, SAPE, and PPC.

    I will still focus on the desktop

    but will be making moves to gain mobile conversions

    as its growing at a good pace.
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    • Profile picture of the author tamha
      In my opinion, content marketing is really important. Only great and relevant content can attract customers and make your authority
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  • Profile picture of the author Assignmentwriter
    Try some paid tools to get good results in 2014. just like http://www.warriorforum.com/main-int...ffic-tips.html
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    • Will be spending a lot of time on social this year. Seem to be the way forward but will also be looking at creating a number of sites to up-sell SEO Services.
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  • Profile picture of the author Luke Dennison
    Social Media For me.
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  • Profile picture of the author Matthew Anton
    ultra pure unicorn white hat SEO
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    • Profile picture of the author miki123
      mostly social media.
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  • Profile picture of the author yukon
    Banned
    Local SEO is what I'm working on for 2014.
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    • Profile picture of the author chris_87
      Originally Posted by yukon View Post

      Local SEO is what I'm working on for 2014.
      Are you taking on clients, or is this for your own business?
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      • Profile picture of the author yukon
        Banned
        Originally Posted by chris_87 View Post

        Are you taking on clients, or is this for your own business?
        I'm kinda going at local keywords from a different angle. Right now I'm focusing on ranking my own domains & then I'll either sell the domains or rent the domains to local business owners. To answer your question, no, I'm not taking on clients. Really I'm just selling targeted traffic to a single niche.

        This way I'm guaranteed to start with a clean slate, there's no guessing/cleanup what a previous SEO or small business owner has done to their own site (no offense to anyone).

        IMO it shouldn't matter to a small business owner If my page ranks or their page ranks as long as they're receiving traffic from targeted keywords. Targeted leads is the ultimate goal. I can also give a local business owner a better price than each specific keyword PPC cost.

        I'm focused on a local niche where business owners are very competitive with each other (offline advertising, etc...) but most of the business owners are only ranking in the SERPs because the other businesses don't know how to rank a page.

        My long term plan is to target a single local niche across all 50 US states, each city I target will have it's own domain. Once the page is ranked per city then I'll go looking for local buyers, businesses that already have a website but don't rank on the 1st page of the SERPs. I figure If a business has a website they're interested in search traffic, a ranked page will sell itself.

        I've just recently started with local, the keyword volume is a bit different/lower than global keywords but that's ok because the local PPC cost is high. The first city/keyword I'm targeting for this niche has a PPC cost of $10+, that gives me a lot of flexibility on my own profit margin & a good deal for local business owners.
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        • Profile picture of the author inetguru_987
          Originally Posted by yukon View Post

          I'm kinda going at local keywords from a different angle. Right now I'm focusing on ranking my own domains & then I'll either sell the domains or rent the domains to local business owners. To answer your question, no, I'm not taking on clients. Really I'm just selling targeted traffic to a single niche.

          This way I'm guaranteed to start with a clean slate, there's no guessing/cleanup what a previous SEO or small business owner has done to their own site (no offense to anyone).

          IMO it shouldn't matter to a small business owner If my page ranks or their page ranks as long as they're receiving traffic from targeted keywords. Targeted leads is the ultimate goal. I can also give a local business owner a better price than each specific keyword PPC cost.

          I'm focused on a local niche where business owners are very competitive with each other (offline advertising, etc...) but most of the business owners are only ranking in the SERPs because the other businesses don't know how to rank a page.

          My long term plan is to target a single local niche across all 50 US states, each city I target will have it's own domain. Once the page is ranked per city then I'll go looking for local buyers, businesses that already have a website but don't rank on the 1st page of the SERPs. I figure If a business has a website they're interested in search traffic, a ranked page will sell itself.

          I've just recently started with local, the keyword volume is a bit different/lower than global keywords but that's ok because the local PPC cost is high. The first city/keyword I'm targeting for this niche has a PPC cost of $10+, that gives me a lot of flexibility on my own profit margin & a good deal for local business owners.
          This is crazy. I had this exact idea the other day.

          I'm only going to rent the domain monthly to clients. It's a stellar business model to rent out the number one site. As soon as you talk to one business owner and they don't want it, I'm going to their competition who will. The idea sells itself. And best of all it's no risk to the client as they are getting basically a landing page that they can brand. It flips PPC on it's head I think. Just genius in so many ways.

          I only hope we aren't targeting the same niche.
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  • Profile picture of the author johnben1444
    If you are really serious about driving targeted traffic to your site then you have to keep up to date with the happening whether mobile or desktop SEO, i see them as the same.

    If you don't have the capacity to do all at a time you can focus on them one after the other.
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  • Profile picture of the author RedShifted
    I'll be focusing on the same things I focused on last year.

    1. Local SEO (3/4 of my income).
    2. Video Marketing / SEO (1/4 of my income).

    And I will most likely get started making my own PBN's. I outsource most my work now but I really need to start and manage my own private networks for security reasons.

    -RS
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  • Profile picture of the author sharda
    I think Social media and long tail keyword are important. And Conversational search must be there.
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  • Profile picture of the author GGpaul
    Originally Posted by Project View Post

    Here is a list of my focus points as far as SEO goes in 2014:

    1. Mobile SEO Strategies
    2. Social Media & SEO
    3. Personalization & Audience Segmentation
    4. Investing in new/updated SEO tools

    Especially Mobile is important to me. Number of Mobile users is dramatically increasing so I think our focus should be fixed there...

    What are your priorities?
    1) Implementing / dominating Social Media. This ties in hand in hand with SEO.
    2) Better website design haha.
    3) Understanding of tech issues such as canonicalization, obfuscating links, duplication, embedded CSS, java, etc.
    4) How to reach out more effectively to people when link building
    5) And last but not least learning ALL OF ONLINE MARKETING. Not just SEO.
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  • Profile picture of the author santhoshredde
    [DELETED]
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    • Profile picture of the author nik0
      Banned
      I'm going to make this the year of cloaking / SAPE and 301's!

      ...and perhaps some guestbook / blog comment spam to the 301's....

      Yes really! :p


      Besides that I'm going to build some authority sites and put my full focus on Whitehat SEO.


      And obvious I continue my main GREY hat business.


      So it's gonna be a colorful 2014!
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  • Profile picture of the author bijutoha
    Social Media is my first priority in 2014.
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    • Profile picture of the author Nick Logan
      Yeah, SM is very important for me too, especially Facebook and Pinterest!

      Originally Posted by bijutoha View Post

      Social Media is my first priority in 2014.
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      • Profile picture of the author nik0
        Banned
        Originally Posted by Project View Post

        Yeah, SM is very important for me too, especially Facebook and Pinterest!
        What does social media has to do with SEO?

        The fact that you might attract natural links from the people who visit your Facebook / Twitter page?
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        • Profile picture of the author Nick Logan
          Social signals - important criteria Google takes into consideration when ranking sites...

          Originally Posted by nik0 View Post

          What does social media has to do with SEO?

          The fact that you might attract natural links from the people who visit your Facebook / Twitter page?
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          • Profile picture of the author atiputera
            Originally Posted by Project View Post

            Social signals - important criteria Google takes into consideration when ranking sites...
            How about buy "like" or "retweet" from social media. is it good for SEO or not?
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            • Profile picture of the author Nick Logan
              I don't think buying likes or retweets does any good for your campaign. It will be unrelevant...and if uninterested audience comes to your site and bounces back in 3 seconds this is a bad signal, not a good one. Google can measure many things and they pretty much know when visitors are engaged and when they are not. They like to see engagement on your site...


              Originally Posted by atiputera View Post

              How about buy "like" or "retweet" from social media. is it good for SEO or not?
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              • Profile picture of the author atiputera
                Originally Posted by Project View Post

                I don't think buying likes or retweets does any good for your campaign. It will be unrelevant...and if uninterested audience comes to your site and bounces back in 3 seconds this is a bad signal, not a good one. Google can measure many things and they pretty much know when visitors are engaged and when they are not. They like to see engagement on your site...
                I think so buying like, retweet and g+ can create unrelevant signal. Difficult to get like from social media in my country
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            • Profile picture of the author nettiapina
              Originally Posted by atiputera View Post

              How about buy "like" or "retweet" from social media. is it good for SEO or not?
              Once upon a time Google was doing something with Twitter, but their relationship went sour. The legends about "social signals" are from this long bygone era.

              Likes do absolutely nothing - there's not even a mechanism for them to influence search. Retweets are a nofollow link that's temporarily on a semi-relevant feed page, but usually quickly drops from there to obscurity. Buying visibility from these places is sometimes risky, but always quite futile.
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              Links in signature will not help your SEO. Not on this site, and not on any other forum.
              Who told me this? An ex Google web spam engineer.

              What's your excuse?
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              • Profile picture of the author Nick Logan
                I have to disagree with you on that one. I made quite a lot of testing regarding seo and social signals. They exists and I saw ranking improved when generating traffic from different SM (Pinterest, Facebook and Tumblr). It is my personal experience!


                Originally Posted by nettiapina View Post

                Once upon a time Google was doing something with Twitter, but their relationship went sour. The legends about "social signals" are from this long bygone era.

                Likes do absolutely nothing - there's not even a mechanism for them to influence search. Retweets are a nofollow link that's temporarily on a semi-relevant feed page, but usually quickly drops from there to obscurity. Buying visibility from these places is sometimes risky, but always quite futile.
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                • Profile picture of the author nettiapina
                  Originally Posted by Project View Post

                  It is my personal experience!
                  It's funny how even the anecdotes are always on this level.

                  Tumblr is a blogging service so I see no need to call a backlink "social signal". Pinterest generates a lot of traffic in some niches, and there seems to be nothing to block the indexation as far as I can see.

                  Facebook is very hard for Google to index in any meaningful manner. They can certainly find some public FB pages, but I don't see any reason for them to go any deeper in the service. Basically it boils down to this: it's much simpler for Google to not do any "social signals" stuff, and doing it just breaks their model and causes all sorts of problems.
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                  Links in signature will not help your SEO. Not on this site, and not on any other forum.
                  Who told me this? An ex Google web spam engineer.

                  What's your excuse?
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          • Profile picture of the author nik0
            Banned
            Originally Posted by Project View Post

            Social signals - important criteria Google takes into consideration when ranking sites...
            What a nonsense, keep it going though, then I focus on things that do work!
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  • Profile picture of the author nettiapina
    Social media is fairly important for me too, but not for SEO. Trying to launch branded products later in the year and get traction for those.

    I'm trying to learn link building, and using the Process that shall not Be Named.
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    Links in signature will not help your SEO. Not on this site, and not on any other forum.
    Who told me this? An ex Google web spam engineer.

    What's your excuse?
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  • Profile picture of the author atiputera
    I'm still focussing to new tool for SEO and social media.
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  • Profile picture of the author CutPasteProfits
    Google wants everyone to create quality content so other people share it, why are you guys still trying to build links (sarcasm)
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    • Profile picture of the author shahnawazsadique
      Originally Posted by CutPasteProfits View Post

      Google wants everyone to create quality content so other people share it, why are you guys still trying to build links (sarcasm)
      Exactly buddy
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  • Profile picture of the author alexapamten
    The main point is to generate targeted traffic and it’s totally depends on the project you are working on. If you are working for a gaming site, then you can generate more targeted traffic from social media on the other hand, if you are working with a software product then you can concentrate on off page activities rather than social media.
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  • Profile picture of the author Bikash das
    My focus in 2014
    1. show best performance on keyword researce field
    2. Create a big agence.
    3. Investing in new / update SEO tools
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  • Profile picture of the author shahnawazsadique
    What about high quality blog post and consistency .By the way all the strategies prompt keep it up
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  • Profile picture of the author pl256
    SEO for foreign markets. Huge opportunities, very little competition.
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  • Profile picture of the author GGpaul
    I dont' use social media for social signals and all that ranking crap.

    I want to use it hoping that those that DO like my FB page or instagram have another way of accessing my site..and perhaps those that do have facebook or instagram also have a blog/site that can link back to my site. So it's all relationship basis on MY end that is. I don't know how the hell you guys would utilize your social media strategies but that's what I'll be doing for one of my sites.
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    • Profile picture of the author nettiapina
      Doing the same thing as GGpaul, although I've not been successful. I guess I need more cat pics.

      If you're doing social media "outreach" you might see increase in SERPs because you're getting your link out there. There's often correlation and even an indirect causal relationship, but there's simply no need for this "social signals" story. There's a much simpler explanation.
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      Links in signature will not help your SEO. Not on this site, and not on any other forum.
      Who told me this? An ex Google web spam engineer.

      What's your excuse?
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  • Profile picture of the author Robyne001
    Originally Posted by Project View Post

    Here is a list of my focus points as far as SEO goes in 2014:

    1. Mobile SEO Strategies
    2. Social Media & SEO
    3. Personalization & Audience Segmentation
    4. Investing in new/updated SEO tools

    Especially Mobile is important to me. Number of Mobile users is dramatically increasing so I think our focus should be fixed there...

    What are your priorities?
    Social Media & SEO
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  • Profile picture of the author Carlo Cabrera
    1. Continue To Build My PBN
    2. Client SEO
    3. Affiliate SEO
    4. Authority SEO
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  • Profile picture of the author st0nec0ld
    Last year up until now I still focus on social media because it offers a variety of audience that will help my site to get prospect clients. Besides, it is free and convenient.
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    • Profile picture of the author biznics
      If I'd know better, I would be more concerned about the type and quality of content I am producing for my audience. Local SEO does has its benefits only if you are targeting regional visitors. Then comes the social media and all, which is also in my to-do book.
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  • Profile picture of the author Dokemion
    I'm not taking my eyes off on Branding...
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    Contact me for any SEO Services you need I'm glad to be of your service.

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  • Profile picture of the author GeorgeSandefur
    Banned
    [DELETED]
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    • Profile picture of the author Anticsz
      PBNs and building my brands into an empire
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  • Profile picture of the author iamthecoolnerd
    Definitely mobile and social media for me. Mobile because of how fast it's growing. Social media because it's fast-paced, but not extremely difficult to keep up with since so many tools are available to automate a lot of tasks.
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  • Profile picture of the author Danny Shaw
    I am going to build multiple niche targeted authority sites for the rest of this year and then use them as a PBN to hit a big niche next. I also constantly testing multi level link building services along with a few other secrets. I have seen a lot of people mention social signals as a SEO source. Please remember to treat it as you would link building..... Natural with unique content is the way forward. Blasting signals with social sharing sites "could" have a negative effect.
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  • Profile picture of the author Ryan3
    Blackhat. Stop listening to that rehashed garbage from cutts and you'll be good
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    "Start"
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  • Profile picture of the author st0nec0ld
    How did you start on mobile SEO?
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  • Profile picture of the author sonjay
    Local is steadily gaining importance, although "personalization" or "customizing according to user" is still ahead.

    Some of the seemingly spammy strategies are still working good for audiences of other countries. I am not sure if it is a good or bad thing, but the positive and negative aspects almost often affect the audience of USA first, with the rest following in an unpredictable manner.
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