Highly Targeted Ads vs Broad Audience Ads - ROI?

1 replies
  • SEO
  • |
Hi,

I was just wondering what has your experience been between running highly targeted ads to a smaller group vs. a broader audience?

Did you have a higher ROI from the more targeted ads?

Thank you!
#ads #audience #broad #highly #roi #targeted
  • Profile picture of the author bgr
    Depends on what you are selling. The general answer is if you have a high margin product then you should target as close to buyer as possible. This of course will eat into your proffit so you have to test out and find out what works
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