How Does Self-Hosted vs YouTube Vids Affect SEO?

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What is your opinion on having a self-hosted video on a website versus one that is coming from YouTube affecting the SEO rankings aspect?

You get to site A and start watching a video on the index page. It's self-hosted on the site's server. You get to site B and watch a video but it's hosted at YouTube and just viewing on the site.

Do you think one has a SEO advantage for rankings using one method over the other? If so, why?

I know the YouTube route saves on bandwidth, but I'm not talking that.

Your thoughts...opinions?

Thanks.

#search engine optimization #affect #selfhosted #seo #vids #youtube
  • Some people find self hosted are easier to be awarded the serp image.
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    There's no advantage or disadvantage as far as ranking pages.

    The advantage of a ranked self hosted video page is SERP traffic is guaranteed to be looking at what you have to offer over your entire self hosted sales page.

    The disadvantage of ranking YT in Google SERPs is your guaranteed to have 20 competition videos on the same YT video page that you ranked in Google SERPs. External YT video description links are difficult to see by design, compare a video description link to the rest of the YT internal links (there's a noticeable difference). YT does that to reduce bounce rate (traffic going to your site/page).

    A lot of people think they're banking with ranking YT video pages in Google SERPs, what they fail to see is they would bring in even more sales/leads If they ranked their own self hosted pages.

    BTW, nobody gets on YT to watch a single video. That one raked video you have in Google SERPs is driving traffic to all those YT right sidebar competition videos.
    • [1] reply
    • Mike! Thanks for the reply. I will look into that. Your input is appreciated. Gives me something to ponder.

      ==============
      Oh my, Yukon.

      I appreciate your reply. I've been on WF a couple of days or so, and have to say whenever you share something, I feel myself gravitating to what you say. Again I'm feeling that now. I like to play the "newb", which I am at times, but always being in the open-minded and humble mindset gets me to learn more. I thank you for your reply and will definitely take note!

      Thanks!

  • Embedding youtube videos on your site don't really help for SEO. From what I understand, it does nothing.

    Self-hosting is what you want to do for videos designed for conversion. A good rule of thumb is to put videos on youtube that you want the world to see, and self-host videos for conversion.
    • [1] reply
    • Thanks Sean. I appreciate the time you took in offering me some advice.

      Take care,

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    How Does Self-Hosted vs YouTube Vids Affect SEO?

    What is your opinion on having a self-hosted video on a website versus one that is coming from YouTube affecting the SEO rankings aspect? You get to site A and start watching a video on the index page. It's self-hosted on the site's server. You get to site B and watch a video but it's hosted at YouTube and just viewing on the site.