Charges for Adwords

by 7 replies
8
Hi everyone
I am an SEO writer (new to the game) and my client has asked me to write Google Adwords (6 per product description). How much should I charge? I am based in UK and have zero adwords experience. My client knows this. What would you charge if you were me?

Thanks
#search engine optimization #adwords #charges
  • So the client has asked you to write Google Ad Copies, or Product Description for Adwords Campaign?
    • [1] reply
    • Hi Joby82,

      Charge your client whatever you would charge to pick up his dry cleaning, or to wash his car. It wouldn't be right to charge him any extra for writing ads based on, as you said "zero adwords experience". He's just paying for your time, not your knowledge or experience.

      Treat this as an opportunity to learn a new craft and get paid while you learn. After you have gained a good deal of experience, you can then start charging clients for the knowledge and experience you have developed.

      Whatever you do decide to charge, be sure that you study the AdWords ad writing guidelines, as there are rules and policies that you must adhere to, else your client could have their account suspended for policy violations.
  • Thank you for this everyone. Yes, I don't have any adwords experience. The client knows that. It's literally writing the advert ie

    Raw Organic Chocolate
    Award Winning Chocolate & Fudge
    10% Discount On Orders £40+

    I have to do them in batches of 6.

    Ok, how about £20 for 6? Does that sound ok?
  • Also, how can I "thank" you guys for helping me?

    Cheers
    • [1] reply
    • SEO and adwords have nothing in common....

      There is little reason to pay for such a service. An adwords person
      must experiment with urls, ads, keywords, etc. to come up with
      something that gets a good ROI.

      I can't even fathom what this "client" is paying you for, let alone
      why you are even taking "clients."

      Oh, here's a tip.....(of course a serious adwords person would know this)
      What happens if a competitor's ad says, "20% off" ? Then we get to
      putting a phone number, etc.

      That's why your "client" needs an adwords expert.

      Paul
      • [1] reply
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    Charges for Adwords

    Hi everyone I am an SEO writer (new to the game) and my client has asked me to write Google Adwords (6 per product description). How much should I charge? I am based in UK and have zero adwords experience. My client knows this. What would you charge if you were me?