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Adwords Exam coming up and need help!

by brianmartin1986
5 replies
  • SEO
    • |
I have a test coming up and need help creating a PPC search campaign.

This is the scenario.

One of our clients Nissan (hxxp://www.nissan.ie) are planning on re-launching the Nissan Qashqai in time for the 14-2-xxxx registration plate which is in July.

PPC Search will form a key element of the media plan. Can you present back on how you would envisage the PPC campaign for this model with a main objective being not only driving an increase in traffic to the site but also increasing test drives of the new Nissan.

Please highlight the campaign examples, budgets needed to successfully deliver in the Irish market, campaign structure, bid strategies, ad copy, and tracking as well as anything else you feel might be necessary.

Would anyone have any suggestions on best approaching this?
#adwords #coming #exam #media plan
  • Profile picture of the author paulgl
    So, you have no clue as to what you are doing...
    And you want us to do all the work for you, so you
    can start taking clients? What will you do when you get that
    same scenario in the real world? Come here again?

    Stop the insanity.

    Paul
    Signature

    If you were disappointed in your results today, lower your standards tomorrow.

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    • Profile picture of the author LastWarrior
      Originally Posted by paulgl View Post

      So, you have no clue as to what you are doing...
      And you want us to do all the work for you, so you
      can start taking clients? What will you do when you get that
      same scenario in the real world? Come here again?

      Stop the insanity.

      Paul
      And this is the very reason people flock here
      to WarriorForum, because they'll get treated with
      kindness and people willing to help so freely.

      LastWarrior
      Signature



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      • Profile picture of the author paulgl
        Originally Posted by LastWarrior View Post

        And this is the very reason people flock here
        to WarriorForum, because they'll get treated with
        kindness and people willing to help so freely.

        LastWarrior
        Give me a friggin' break. This guy is the bane of all people doing adwords,
        SEO, etc.

        Perhaps you don't have any realization what time, effort, and knowledge
        would be required to answer such an in-depth question. This forum is
        hardly the place. Sure, I've given detailed answers to people who are
        working on their sites, but I'll be danged if I'm going to wrack my brain for
        someone who really could care less if they are qualified to take clients or
        not.

        That's the heart of the matter. Wanting to take clients, and admitting
        you are clueless.

        Note how this thread is different than one say, that starts out:
        "I am starting adwords for my car dealership. Any hints?"

        And that, I do remember giving a decent answer...

        Clueless client-takers are the bane of the entire industry.

        Paul
        Signature

        If you were disappointed in your results today, lower your standards tomorrow.

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        • Profile picture of the author LastWarrior
          Originally Posted by paulgl View Post


          Give me a friggin' break.
          Ok, "friggin' break given.

          LW
          Signature



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  • Profile picture of the author yukon
    Banned
    I don't see how anyone could start a thread like this without at least one LOL.

    Seriously, your client is Nissan (major automotive business) & you don't have a clue what your doing? Your on a tight deadline?

    Forget PPC, you need to be teaching people how your getting huge clients.
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