Rich Snippets

by 9 replies
11
Hey,

Is it possible to get schema.org markup in Google's search results without adding additional (redundant) content to your page?

I've tried to WP plugins - All In One Schema.org Rich Snippets, and Schema Creator by Raven, both of which add a clearly visible template with info (date, author, rating, etc.) on every one of your pages that you want to markup.

How come other websites get the markup without having such content displayed on their pages?

Thanks!
#search engine optimization #rich #snippets
  • Banned
    Some of the schema tags are only visible in the source code so it's possible to not need additional on-page text, just depends on what your doing.

    What are you trying to do?
    • [1] reply
    • I've got a review, and I want its stars to appear in search results. It works with All in One Schema plugin, but it requires to include the actual text on the page. I'm not sure how to remove the text but keep the stars.

      How does everybody else markup their pages? Or you don't? I'm not big on coding.
      • [1] reply
  • On top of points made by yukon,

    If you've verified website in Google Webmaster Tool you can use Data Highlighter under search appearance tab in GWT.

    Data Highlighter only supports structured data types like Articles, Events, Local Businesses, Restaurants, Products, Software Applications, Movies, TV Episodes, Books.
    GWT-->search appearance-->data highlighter. Just highlight and tag the data types with mouse (no coding or backend access to website needed)
    • [1] reply
    • Thanks, but the closest category to reviews they have is Book Reviews, no other viable options. I can't use Book Reviews category as an alternative, because it requires all the info for a book which I don't have.

      I'll try yukon's approach later.
  • It's helps to bring the keyword promotions at search page.
  • For wordpress sites it might be possible that you can play with the plugins but when the term comes to other websites then I use schema creator which would generate me a code for rich snippet which I would add to my head section for respective pages. And I have seen that giving more weight age to the CTR.
  • As far as I know, you need schema markup in order for bots to detect what it is. How else would it work? Even if you use Google Webmaster highlighter, that will only be for Google, not for all other bots that understand and use schema properties.
  • @yukon,

    Finally got to this. It seems like even with your approach there would still be some VISIBLE text on the page. So to get back to my initial question, is there a way to get the stars without posting anything visible to the general visitor?

    Can anybody confirm whether omitting the text itself and leaving just, in this example, numbers 2.5 and 57, is an option? Should the stars still appear or not?

    Thanks!
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    Rich Snippets

    Hey, Is it possible to get schema.org markup in Google's search results without adding additional (redundant) content to your page?