Local TV ad on Youtube

by yukon Banned
3 replies
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Today I was watching a Youtube video, the preroll ad was the exact same local used car ad that plays on local TV (daily).

It was kind of odd to see that local TV commercial on YT.

As usual the YT ad had nothing to do with the YT video I was trying to watch. I was however searching Google SERPs (not YT search) for local keywords so I guess Google hit me some personalized ad. Still I've never seen a real/local TV commercial on YT before.
#local #youtube
  • Profile picture of the author ppcmanager
    I see that a lot. Companies use such Ads to ensure consistency in their branding message.
    Their main targeting would be geographic location, hence users in your city/state would be seeing such ads.
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    • Profile picture of the author paulgl
      It might not be in the same context, but I read the local paper online.
      Sometimes I will click to view some embedded video on their YT
      channel. When I do, I have gotten local car dealer TV ads.

      When watching local TV, I think I see mostly car dealer and lawyer
      ads.

      A funny thought just occurred to me. Isn't YT replacing TV? What
      I mean is, I watch Survivor, and what TV ads are relevant to Survivor?
      None, really. Ditto sports, news, etc.

      I have tossed in the towel on irrelevant ads on adsense. Just stopped
      blocking stuff. No point. Google is running ads the way TV runs ads.

      Paul
      Signature

      If you were disappointed in your results today, lower your standards tomorrow.

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      • Profile picture of the author yukon
        Banned
        Originally Posted by paulgl View Post

        It might not be in the same context, but I read the local paper online.
        Sometimes I will click to view some embedded video on their YT
        channel. When I do, I have gotten local car dealer TV ads.

        When watching local TV, I think I see mostly car dealer and lawyer
        ads.

        A funny thought just occurred to me. Isn't YT replacing TV? What
        I mean is, I watch Survivor, and what TV ads are relevant to Survivor?
        None, really. Ditto sports, news, etc.

        I have tossed in the towel on irrelevant ads on adsense. Just stopped
        blocking stuff. No point. Google is running ads the way TV runs ads.

        Paul
        I don't think YT is replacing TV, at least not for me. I only get on YT for tutorials, music, & occasionally funny videos. As far as TV, I prefer documentary type shows. I do watch the local news on TV but 1/2 that stuff is content I read on the net 2 days prior.
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