Google vs "Whitehat" SEO providers on WF
- SEO |
On-Page, and On-site SEO seems pretty straighforward, but I am having a bit of difficultly understanding how Off-Page SEO "works" exactly. I understand of course the concept behind it, but it seems there are really two camps and some conflicting messages.
On one hand, you have Google, Matt Cutts, and big SEO blogs like backlinko and moz. They'll tell you essentially the key to getting great backlinks is to provide great content. Write ebooks, reach out via email to niche relevant blogs spreading the word of your target page, create infographics and offer them for free, offer something that no-one else is and the viewers will flock.
Well, thats great and I love the idea of this. Part of me wants to jump on board, roll up my sleeves and get to work. But then you have the other camp.
These are the people who seem to claim they are providing whitehat SEO services, most in the form of a WSO, and most with hundreds of positive reviews and impressive sales pages. I'm not talking about small players here, I'm referring to the most sold, and popular offers on the forum.
You'll find it everywhere, offering 200 article submissions here, 5,000 blog comments there, 100 facebook likes, 500 twitter followers, 20 unique articles written, etc. All for the low, low price of something-7 dollars.
How is it that these providers can charge such a low price for links? And isn't it against Google Policy to be "buying" rank anyway? (I realize that its not exactly "buying" rank, but technically hiring someone to provide a service, its walking a fine line imo).
It seems with a lot of these WSO's the focus is on making links "look" natural. Which, to me, seems a bit hypocritical from a service claiming to be whitehat. Google obviously wants to minimize people being able to create a crummy site, buy a few WSO's and rank on the first page within a few weeks, so why is it that these services offer to do exactly that?
Maybe I am a bit new to this SEO game. There are obviously thousands of people who have purchased packages on this forum and for whom it works great but I'm struggling a bit to see how these two camps tie together. It's like having your dad (Google) telling you to play by the rules, and your older brother (WF community) saying its ok to cheat a little if you don't get caught.
I'd love some feedback from SEO providers on this forum who could clear this up for me. Is there room for "the little guy" to make a decent profit by following the Matt Cutts mantra? And how can a service offer to build so many links for so many people at such low prices, while still remaining within Google guidelines?
I appreciate your thoughts.
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