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traffic dropped for high ranking keyword in a single day

by TheRekz
7 replies
  • SEO
    • |
I have been ranking for keywords with high search volume for the past 4 months, but recently last Monday this started to happen:



I don't see anything in my google webmaster tools, which means it's not a manual penalty. My guess it would be an algorithmic penalty, which is a bit weird since panda 4.0 rolled out 3 weeks ago. I did deploy something to my site such that it redirects to m.mysite.com when my site is opened from a mobile device. But I don't see that as the big issue. Anyone can help me out here?
#day #dropped #high #keyword #ranking #single #traffic
  • Profile picture of the author Surajrai
    You should check traffic source on 6/9/14 or before that and traffic on current date. There are three types of traffic organic, direct and referral. You should check which type of traffic suddenly dropped. If organic traffic down means keyword ranking dropped. if direct traffic down means visitors are losing interest in your website. If referral traffic down means social networking, bookmarking or other websites stop to send traffic on your website.

    So, traffic source may help you to know the exact reason behind it.
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  • Profile picture of the author TheRekz
    This is purely organic traffic I am talking about, not direct or anywhere else
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  • Profile picture of the author ilee
    Have you been tracking the keywords you've been ranking for? And where the traffic is going (which pages) that'll give you an idea of what's gone wrong, which pages have dropped rankings and why...
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  • Profile picture of the author mkgg
    Or it could be the amount of searchers dropped. Is it the kind of keyword that is time-dependent ? for example a lot of people look for some celebrity related gossip for a few weeks/months when it is new then drop interest and the amount of searchers should reduce drastically so the impressions will be reduced.

    The kind of graph you have is actually pretty normal for my site, its not celebrity related but for a similar time-based keywords.What you should look for is did your rankings drop ? Go into the search queries area and notice what position google tells your keywords are versus in the past.

    Do a google search yourself for the keyword and notice which position are ya ? If you're still the same position then its just searchers amount dying which is pretty normal
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  • Profile picture of the author savyeman
    Originally Posted by TheRekz View Post

    I have been ranking for keywords with high search volume for the past 4 months, but recently last Monday this started to happen:



    I don't see anything in my google webmaster tools, which means it's not a manual penalty. My guess it would be an algorithmic penalty, which is a bit weird since panda 4.0 rolled out 3 weeks ago. I did deploy something to my site such that it redirects to m.mysite.com when my site is opened from a mobile device. But I don't see that as the big issue. Anyone can help me out here?

    First of all you need to make sure you're not over optimized for any keywords. In addition you need to make sure your content is first in copy scape or it's not copied by other sites if that's ok than it's not Panda. If you are over optimized on-page and in your backlinks for your targeted keywords you might have trigger penguin. If you have had 1,000s of links deleted then you might have triggered a penalty.

    Your website's drop in ranking sound like an algorithmic penalty.
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  • Profile picture of the author sweezeter
    Yikes, looks like some type of penalty or algorithm issue.

    What's going on with your backlinks? Where are the majority coming from? What is the anchor text distribution? Did you receive a manual penalty?

    I'd say you probably need some link cleanup ASAP
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  • Profile picture of the author MikeFriedman
    If you are not tracking your rankings, there is no way to know what caused this.

    If you were ranking #1 for a really popular keyword, and fell to #2, just that one spot drop could cause the traffic to fall off that much.

    Or you could have fallen in rankings for a bunch of keywords at once. No way to know if you are not tracking it.
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