Rank main domain or individual pages?

by the_viking 12 replies
If i rank (get higher DA and pr) my main domain (www.domain.com) will my pages/post rank higher and do better in the serps as well? By pages/posts i mean www.domain.com/pages.
#search engine optimization #domain #individual #main #pages #rank
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  • Profile picture of the author arpitagarwal82
    Yes. Target internal pages with individual keywords. They will rank too if you do it properly.
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    • Profile picture of the author the_viking
      To clearify: if i only build backlinks to my main domain, NO internal pages, will the internal pages and their keyword improve in the serps?
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      • Profile picture of the author online only
        Originally Posted by the_viking View Post

        To clearify: if i only build backlinks to my main domain, NO internal pages, will the internal pages and their keyword improve in the serps?
        Yes, but you'll also need to do some internal linking. Let's say you have tons of quality links to your homepage and you wish to rank your internal pages then you need add them to your homepage.
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        • Profile picture of the author paulgl
          Originally Posted by online only View Post

          Yes, but you'll also need to do some internal linking. Let's say you have tons of quality links to your homepage and you wish to rank your internal pages then you need add them to your homepage.
          Shameful few know that.

          Paul
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  • Profile picture of the author criceglobal
    As i believe that if you are building links for main domain, not for internal pages, in this case your main domain is going to get a bit preference in the SERP.
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  • Profile picture of the author KingRoyal
    I always build links to internal pages simply because you can customize each internal page to fit the exact keyword the page ranks for.
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  • Profile picture of the author the_viking
    Thanks guys. I guess i will build some links to main domain and the internal pages to get the best result.
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  • Profile picture of the author WebStatsO
    Do both but make sure you prioritze your main page.
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  • Profile picture of the author johnben1444
    If you have an authority domain the pages become fairly easy to rank some low competition keywords may likely rank themselves though.
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  • Profile picture of the author John Romaine
    Never just build links to your root domain.

    If you screw up at that level, you're gone.

    Plus - it's just not natural.
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  • Profile picture of the author patco
    Originally Posted by the_viking View Post

    If i rank (get higher DA and pr) my main domain (www.domain.com) will my pages/post rank higher and do better in the serps as well? By pages/posts i mean www.domain.com/pages.
    Better work on your inner pages. When you get a good ranking in it, the main page will also rank well (as the articles are on the homepage!).

    Also don't forget that it's much easier to optimize just 1 article for a good keyword than optimize your homepage for ONLY 1 keyword.

    And last, but not least, you should also do a good sitemap where you can visit EVERY of your inner pages from the homepage (just like a wordpress and blogger blog!)
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  • Profile picture of the author Josh Mayers
    Hey

    I've alway had great success with ranking individual pages rather than my website.

    As a rule of thumb, i only optimize 1 keyword per blog post so that my individual pages are much easier to rank.

    Plus, when you have a lot of individual pages ranking, your PR of your main website will naturally increase. In other words, you'd kill 2 birds with 1 stone if you focus on 1 individual page at a time.

    Hope this is helpful!

    -Josh
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