by vishwa
2 replies
  • SEO
  • |
Hello,
Fellow warriors.

I have thinking of using content syndication for my blog and have find site atcontent.com which provides content syndication for bloggers. Do you think that using content syndication will harm my site ranking in SERP's. Any thoughts, idea or suggestions will highly welcome.
#content #syndication
  • Profile picture of the author SEO Power
    Content syndication will provide your site with duplicate articles, something which Google frowns upon.
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  • Profile picture of the author LWYSIWYG
    Content syndication is a great tool to spread the word about your content. However there are 2 main things you should know:

    1. Be absolutely sure your content has already been indexed by Google (or any other SE) as your own, meaning from your site/blog.

    2. If the site(s) you are syndicating your content on have more authority than your own site, Google may show that result before your site. i.e. you make a SlideShare for your blog post, SlideShare is highly authoritative, your keyword/phrase may turn up the SlideShare result instead of your blog first.

    Content syndication will provide your site with duplicate articles, something which Google frowns upon.
    Not entirely true.

    Matt Cutts said twice that you should not stress about it, in the worse non-spammy case, Google may just ignore the duplicate content. Matt said in the video, “I wouldn’t stress about this unless the content that you have duplicated is spammy or keyword stuffing.”

    Google has said time and time again, duplicate content issues are rarely a penalty. It is more about Google knowing which page they should rank and which page they should not. Google doesn’t want to show the same content to searchers for the same query; they do like to diversify the results to their searchers.
    *Courtesy SearchEngineLand*
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