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n00b question on redirect/SEO

by Mynt
2 replies
  • SEO
    • |
You want 'abc.com' to redirect to 'xyz.com'

The strategy behind it being optimizing a bunch of "abc.com's" redirecting to the main "xyz.com" site.

But if 'abc.com' simply redirects, wouldn't that mean the site itself doesn't really exist? At least no content whatsoever, and as far as any on-page SEO, there's none, and thus how is it SEO'ed? Is it relying only on the "keyword.com" advantage for optimization?


Thanks
#n00b #question #redirect or seo
  • Profile picture of the author Peter Adamson
    Originally Posted by Mynt View Post

    But if 'abc.com' simply redirects, wouldn't that mean the site itself doesn't really exist? At least no content whatsoever, and as far as any on-page SEO, there's none, and thus how is it SEO'ed? Is it relying only on the "keyword.com" advantage for optimization?
    That is correct. If abc.com is redirected to xyz.com, then it effectively ceases to exist. Why would you want it any other way? If you wanted it to exist as a site you would not redirect.

    The correct way to redirect is with a 302 permanent redirect, preferably in your httpd.conf file which is more efficient, or alternatively in your .htaccess file if you do not have access to httpd.conf (shared hosting).

    The reason for doing it is when you actually migrate a site to a new domain you do not want to lose the page rank or visibility or link juice or whatever you want to call it. By using 302 you are telling the SE's to transfer all of the site's search assets to the new domain.

    Is this what you're trying to do, and if so why do you want abc.com to retain its own identity?
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    • Profile picture of the author intelinside
      Originally Posted by Peter Adamson View Post


      The correct way to redirect is with a 302 permanent redirect, preferably in your httpd.conf file which is more efficient, or alternatively in your .htaccess file if you do not have access to httpd.conf (shared hosting).
      302 is a temporary redirect which is NOT recommended but 301 is a recommended way to go for redirect.

      I have moved my couple of sites with PR4 on old domains, which transferred to new domains without any problem with all backlinks, PR retained.
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