Not much you can except using the google disavow tool.

As above, there's little you can do but use the disavow tool as soon as you see the offending links arise.

Well essentially those are all REACTIVE, now let's talk about how to be proactively protecting your site from Negative SEO.

If someone has simply just ordered a fiverr gig of 200k links for negative SEO... (There really is one)
most likely they are going to try to not only trigger a velocity filter, but also over-optimize your anchor text.

Seeing as I run a lot of spam tests in heavy negative SEO niches... (Checkout CCarter's SERPWoo video about replica Gucci niche it is insane!)

What tends to happen is if the list is really old and bad it won't even have much of an effect on you whether over-optimization/velocity...

Now when you're playing with people have done it a time or two you have to be wary to check your link profiles on a daily basis. There's been many times when I've had to build 50k links for brand/url anchors only to dilute the over-optimization. I was able to save that site for about 3 months before it finally just lost so many links and collapsed.

Now how do we protect ourselves from negative 301's? Well this is something you really can't protect yourself from. Especially if someone is cloaking that 301'd domain you might not even know you have one pointed at you at one time.

The point is really low links in your link profile is wonderful. I love ranking sites with as LITTLE links as possible. But when you're starting with 300-400 links and you get a quick burst of links and can be toppled down. Keep yourself on your toes and if you notice quick bursts of links you better pray they don't know what they're doing.

Keep your KEYWORD ANCHORS low and make sure you continue building brand/url links to even everything out. I like to do this with social properties and other do/no-follow properties to stay as stable as possible.

Good Luck!

-RD

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If you know who is doing the negative SEO attack, you can alert Google to it. However, usually not that much proof.

Just go on the offense by using disavow tool and strengthening your good SEO (high page rank, credible backlinks as well as best on page content).

That disavow tool isn't going to save a ranked page.

Narking out comp. to Google is a silly idea, Google could care less about an online rant. Besides, prove someone else built negative links (not going to happen).

Hi,
Google disavow tool is the best way to defend such crap link.

Google Webmaster could submit those links, but take few days

Disvow tool will work in the sense, It won't show those kind of links to google. So there won't be many problem because of those links.

The only option you have is to keep a check on the backlinks of the site on a regular basis and incase of any suspicious activity, report the links in the disavow sheet ASAP.

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Google disavow tool is the best way to defend such crap link.

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Not much. If someone wanted to destroy your site, he can really do it.

This is rare in most niches. If you do happen to get that lucky ******* as your competitor, then worry about it by then. It depends on what type of negative SEO they will do so adjust as needed. If it's all links, Google Webmaster Tools + spreadsheet + Disavow tool. Be sure you have a list of your good links, too. It will make things faster

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Here is a link to the Google tool for removing links: www.LetMeGoogleForYou.com

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