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URL structure question

by accessted
7 replies
  • SEO
    • |
Wanted to see what some of your thoughts were on this.

Say you have a plumber and are targeting local areas Say your domain is charliesplumber.com

When you have a silo site

Charliesplumber.com/

Charliesplumber.com/residential-plumber-in-alabama

On the page should we remove the "plumber" in the category?

I was told that having the keyword in the domain and then repeating it would be over optimization. Is this true?

Also if so how would you word it then? Maybe use "plumbing" instead? or just "residential" only and get rid of the location and plumbing all together?

Hope this makes sense
#question #structure #url
  • Profile picture of the author Blaine Smitley
    Bumped out of curiosity. I'm new to siloing local sites also.
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  • Profile picture of the author paulgl
    I would never base a url on any keyword count guideline. I would make a url for what the page is.

    That said, if you are talking about a site that is sort of a directory of sorts, like your example,
    it is redundant to write plumbers.com/plumbers-in-atlanta. A visitor would know
    plumbers.com/atlanta was most assuredly talking about plumbers in Atlanta. Not only
    does the visitor know, but it makes silo-ing easier to keep track of.

    If the domain did not have the keyword in it, like craigslist ot something, then I would
    go for

    pipefixit.com/plumbers/georgia/atlanta

    Does it matter for SEO? It could in the long run, as your huge urls would be muddled,
    buried, and hard to keep track of.

    Short site, different type of website, probably not.

    Paul
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    • Profile picture of the author Dr los3
      Charliesplumber.com/alabama-plumber/davids-24hr-plummer
      Charliesplumber.com/alabama-plumber/plumber-o-matic
      Charliesplumber.com/alabama-plumber/dals-fix-it

      Charliesplumber.com/ohio-plumber/frankies-fixers

      domain/category/company(page)

      Charliesplumber.com/plumbing-wrench/best-plumbing-wrench
      Charliesplumber.com/plumbing-wrench/2405x-pipe-wrench
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  • Profile picture of the author sbwebmaster
    I would probably just replace "plumber" with "plumbing" just to minimize repeating the keyword, but at the same time, covering both variants.

    I'm not sure if "residential" is necessary. Depends how much volume there is.

    Keep the location name and remove "in".
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  • Profile picture of the author aadi14
    Originally Posted by accessted View Post

    Wanted to see what some of your thoughts were on this.

    Say you have a plumber and are targeting local areas Say your domain is charliesplumber.com

    When you have a silo site

    Charliesplumber.com/

    Charliesplumber.com/residential-plumber-in-alabama

    On the page should we remove the "plumber" in the category?

    I was told that having the keyword in the domain and then repeating it would be over optimization. Is this true?

    Also if so how would you word it then? Maybe use "plumbing" instead? or just "residential" only and get rid of the location and plumbing all together?

    Hope this makes sense
    If you are in confusion then make your URL more clean by just placing categories like this :
    1. If its in Alabama - Charliesplumber.com/albama

    Not like this :
    1. If its in Alabama - Charliesplumber.com/residential-plumber-in-alabama

    People will know from the domain name itself about the services you will offer.

    But, if you are serving your business both for Residential and commercial purposes according to states, then its better to have a URL as

    1. Charliesplumber.com/residential/alabama
    2. Charliesplumber.com/commerciall/alabama

    URL's being SEO friendly or you can say easy to understand/read URL's usually depends on the categories you have and then in a particular category what product or service you are providing.

    Syntax :
    Domain name/Category/Product or service name.

    Correct me If I am wrong somewhere.
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  • Profile picture of the author helpsupport
    /residential-plumber-in-alabama this type of url is good for user and SEO
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  • Profile picture of the author lynnsonya
    I would recommend to replace plumbing with plumber. Or you could simply remove that word.
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