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Forum: Local Meetups, Mastermind Groups and Warrior Events 15th January 2016, 10:05 AM
Replies: 1
Views: 1,009
Posted By urban renewal
Re: Seattle area, anyone want to start a group?

Hey guys. I just moved back to Seattle and would love to make some new digital entrepreneur friends.

Any interest in a Seattle group forming?
Forum: Main Internet Marketing Discussion Forum 6th October 2014, 02:27 PM
Replies: 8
Views: 617
Posted By urban renewal
Re: eBook Fitness Niche rate of return percentage?

By rate of return, do you mean refund rate?
Forum: Programming 31st May 2014, 03:35 PM
Replies: 0
Views: 1,056
Posted By urban renewal
ClickBank Recurring Upsell Checkbox Issue

I'm trying to set up a recurring payment upsell in ClickBank. Before they approve it, I need to have a checkbox on the offer page that they must check before adding the continuity offer to their...
Forum: Copywriting 23rd October 2013, 03:08 PM
Replies: 49
Views: 2,042
Posted By urban renewal
Re: Getting traffic to my website but no sales

When it comes to converting traffic to a website, you have to have 100% congruence between 4 things:

1. The intent of the traffic source.
2. The landing page they arrive at
3. The CTA that they...
Forum: Copywriting 23rd October 2013, 02:56 PM
Replies: 6
Views: 590
Posted By urban renewal
Re: Should I make a squeeze page if I only have one product?

In most cases, it is a great idea to build a list of prospects and market to them more than once (unless you're selling a hemorrhoid remedy or something like that where people don't want to get that...
Forum: Copywriting 14th October 2013, 10:55 PM
Replies: 8
Views: 591
Posted By urban renewal
Re: What do you think of my call to action?

Thanks Shawn. Good to get a nod of approval from a long time veteran.
Forum: Copywriting 14th October 2013, 07:14 PM
Replies: 6
Views: 541
Posted By urban renewal
Re: Content Creation for a Tech Startup

As far as keeping organized, I like to set challenges.

Something like writing a guest post every day for a month. Or publishing a YouTube video every day. Or something like that.

That way, it...
Forum: Copywriting 14th October 2013, 07:09 PM
Replies: 8
Views: 591
Posted By urban renewal
Re: What do you think of my call to action?

People don't want a "free ebook."

They want to know what to do so they don't feel embarrassed when they take their shirt off.

Tell them the 3 foods that will melt belly fat. Tell them the 5...
Forum: Copywriting 14th October 2013, 04:21 PM
Replies: 9
Views: 732
Posted By urban renewal
Re: They watch the sales video but don't click the buy button

If you're not getting people taking the next action, it is probably because you haven't described the product or the benefit it will give them in a compelling enough way to make them want to move to...
Forum: Copywriting 21st July 2013, 09:42 PM
Replies: 6
Views: 651
Posted By urban renewal
Re: From Complete Newb To Competent Writer Perhaps?

Sounds like you're more interested in becoming a content writer than a copywriter.

I have a friend who is a content writer, and the two skills are very different.
Forum: Copywriting 18th July 2013, 12:20 PM
Replies: 8
Views: 494
Posted By urban renewal
Re: Should I Display the prices of CB products?

I'm guessing you're an affiliate?

A lot of people will simply want to collect offers. And revealing that price will allow them to see your page and then leave, without taking any action.

What...
Forum: Copywriting 18th July 2013, 12:10 PM
Replies: 4
Views: 516
Posted By urban renewal
Re: Looking For Fellow Warriors To Critique My Website Please

There are too many options. I'd suggest narrowing it down to: "Are you interested in buying or selling?"

Right now it is too confusion. I don't know what you want me to do. There are too many tabs...
Forum: Copywriting 27th June 2013, 01:46 PM
Replies: 3
Views: 727
Posted By urban renewal
Re: Title –Copy for 20 Mini Websites

Sorry, but lower fee for a higher volume of work doesn't really sell it very well.

You'd probably have better results looking for a content writer.
Forum: Copywriting 24th June 2013, 11:27 AM
Replies: 20
Views: 1,521
Posted By urban renewal
Re: It seems like everyone is using whiteboard videos as sales pages now

They can work for a lot of good reasons that other people have already pointed out (appealing to multiple learning modalities, etc.).

But what's most important is that they stick out.

However,...
Forum: Copywriting 24th June 2013, 11:21 AM
Replies: 2
Views: 515
Posted By urban renewal
Re: Do not understand why most of your customers even do not read to the end...

I've never worried about FK reading level, and I've never had a major problem with people not reading my stuff.

I guess my vocabulary isn't that big :)
Forum: Wanted - Members Looking To Hire You 7th June 2013, 02:37 PM
Replies: 10
Views: 700
Posted By urban renewal
Re: WSO Copy + Design Needed

Just sent you a PM. I actually have a lot of experience with copy / conversions as well as graphic design.

Maybe we're a good fit...?
Forum: Copywriting 6th June 2013, 09:28 AM
Replies: 12
Views: 868
Posted By urban renewal
Re: How much should I disclose about myself? Should I even admit the really bad stuff?

When it comes to creating a bond with people, try to have the following 4 elements:

1. A mission in life
2. A "super power"
3. A fatal flaw
3. A common enemy

These are the four qualities of...
Forum: Copywriting 5th June 2013, 01:47 PM
Replies: 25
Views: 845
Posted By urban renewal
Re: Would You Guys Help Me Improve My Headline?

How about specific numbers like:

"Discover How I Drove 4,587 Targeted Visitors To My Web Page in 48 hours by Leveraging Valuable Content (That Only Took 2 Hours to Create)"

(or whatever numbers...
Forum: Copywriting 4th June 2013, 09:52 PM
Replies: 4
Views: 735
Posted By urban renewal
Re: Postcard copy critique for a private equity fund

I think most business owners know that they can take out a loan. What's going to make them eager to do it with your client?

What if you played up that case study more and worked it into your...
Forum: Copywriting 4th June 2013, 03:17 PM
Replies: 13
Views: 877
Posted By urban renewal
Forum: Copywriting 4th June 2013, 02:23 PM
Replies: 13
Views: 877
Posted By urban renewal
Re: Where do you think the average Joe/Joan wants to see ads...

Interesting data...

What people prefer and what they respond to is not always the same...

I almost expected there to be a category of "I don't prefer to see ads anywhere."
Forum: Copywriting 4th June 2013, 02:13 PM
Replies: 5
Views: 573
Posted By urban renewal
Re: Copywriting, the good, the bad and the ugly...Do you prefer to use/read text, graphics or both?

If possible, I prefer both text and graphics. Like it or not, there are going to be a lot of people skimming your sales page.

The headline and sub-heads should catch someone's attention and peak...
Forum: Copywriting 31st May 2013, 04:46 PM
Replies: 14
Views: 863
Posted By urban renewal
Re: I NEED HELP Picking A Website Name! (the only thing I ever ask on here)

whatever you pick make sure it's easy to spell and type out.

You're doing it wrong if you have to say "Drenched2Dry.com... with the number '2' not the word."

Same goes for dashes.
Forum: Copywriting 31st May 2013, 04:44 PM
Replies: 9
Views: 638
Posted By urban renewal
Re: "X" Reasons why...

If 8 is what you need, go with 8. Maybe make it rhyme... the "great 8" or something... or make it an alliteration... "the elegant 8"...
Forum: Copywriting 30th May 2013, 08:14 PM
Replies: 11
Views: 658
Posted By urban renewal
Re: How Would You Name My Product?

WordPress is the "mechanism" for what?

Is it for making oodles of money online? Building a thriving audience around your cause? Something else?

I would try to work the "end game" into the...
Forum: Copywriting 29th May 2013, 11:58 AM
Replies: 11
Views: 759
Posted By urban renewal
Re: Critique This "Unusual" Meditation Website's Copy (And Design)

Also, I'd suggest checking out MindValley's Om Harmonics sales page for reference. It is also a meditation product and it's currently doing very well.

OmHarmonics - Binaural Beats Meditation...
Forum: Copywriting 29th May 2013, 11:54 AM
Replies: 11
Views: 759
Posted By urban renewal
Re: Critique This "Unusual" Meditation Website's Copy (And Design)

The design looks nice.

However, the copy doesn't really capture a person's attention. "Introduction" isn't a very attention-grabbing headline. And the following paragraphs are confusing and don't...
Forum: Copywriting 28th May 2013, 08:28 PM
Replies: 34
Views: 1,879
Posted By urban renewal
Re: Trust me Dude, I'm Lying

I was interviewed on Huffington Post Live a few months ago, and based on my experience, I would say that his assessment of big media blogs is correct.

They do no fact checking whatsoever, and they...
Forum: Copywriting 28th May 2013, 07:28 PM
Replies: 5
Views: 538
Posted By urban renewal
Re: Using Statistics... How Many is Too Many?

Use only the statistics that support your sales pitch.
Forum: Copywriting 28th May 2013, 06:34 PM
Replies: 9
Views: 905
Posted By urban renewal
Forum: Copywriting 28th May 2013, 04:04 PM
Replies: 10
Views: 619
Posted By urban renewal
Re: I have a list of 4000 which are in the weight loss niche. What Now?

Assuming you have permission to email to them, start by telling them a story about you that has relevant lessons they can use woven into it.

That way, they learn who you are and get value from...
Forum: Copywriting 28th May 2013, 03:59 PM
Replies: 4
Views: 565
Posted By urban renewal
Re: Email CTR to Click To Optin-Sale?

It's all relative to your relationship with your list.

I used to have a 10% open rate, then I rewrote my autoresponder and I get a 50-60% open rate.

If you can tap into what is most important...
Forum: Copywriting 27th May 2013, 04:46 PM
Replies: 10
Views: 619
Posted By urban renewal
Re: I have a list of 4000 which are in the weight loss niche. What Now?

If these people on the list don't know who you are, then you should build a relationship with them first before you start promoting offers.

Maybe start with a storyline to help them get to know /...
Forum: Copywriting 24th May 2013, 11:53 PM
Replies: 3
Views: 792
Posted By urban renewal
Re: Boring commercial makes millions

Aside from the "chore time is your time" sound bite, the commercial isn't trying to be cute at all.

It doesn't try to clever and it doesn't confuse the prospect.

It is direct and visually...
Forum: Copywriting 23rd May 2013, 11:39 PM
Replies: 26
Views: 1,037
Posted By urban renewal
Re: Dealing with burnout/lack of creativity?

Start by just writing what you are trying to say...

"You should buy XYZ because ____."

Just get it out there so there's something on the page.

Then pretend that you are the target audience...
Forum: Copywriting 23rd May 2013, 11:30 PM
Replies: 3
Views: 686
Posted By urban renewal
Re: First person vs. Third person copy

Yeah, it can work either way. Sometimes people will be resistant to someone touting themselves as an expert, but they may be more receptive to a third person doing so.

Look at Mike Geary's Truth...
Forum: Copywriting 23rd May 2013, 11:26 PM
Replies: 16
Views: 1,192
Posted By urban renewal
Re: Can I get some copy feedback?

Exactly, just like how people don't want "social media services."

Instead of learning how to hire a ghostwriter, I imagine that people would be more interested in getting more opt-ins, sales, or...
Forum: Copywriting 21st May 2013, 10:40 AM
Replies: 5
Views: 667
Posted By urban renewal
Re: Looking for feedback on mobile app landing page

First question that pops into my mind is: "Attendees for what?"

And what does it mean to be "wowed"?

"Stress free setup" for what?

I don't know where your planning on getting traffic for...
Forum: Copywriting 21st May 2013, 10:34 AM
Replies: 20
Views: 2,733
Posted By urban renewal
Re: How Long does it take you to write a good copy??

Sometimes it will take an incredibly long time.

Others it will come quickly and the words will just roll off of your fingertips.

Currently, I've been struggling with a sales page for several...
Forum: Copywriting 20th May 2013, 02:55 PM
Replies: 4
Views: 740
Posted By urban renewal
Re: Will Increased Smartphone and Tablet Use Impact Copywriting?

True.

One thing that really irks me is when someone starts an online sales page with, "dear friend, my name is so-and-so and I'm a blankety-blank"

That works in direct mail where someone gets...
Forum: Copywriting 20th May 2013, 01:03 PM
Replies: 8
Views: 768
Posted By urban renewal
Re: Questions About Web Copy for Business/Marketing Services

I personally wouldn't recommend positioning yourself as providing a service. Remember, people want an outcome, not a service.

For example they don't really want "social media marketing." They want...
Forum: Main Internet Marketing Discussion Forum 18th May 2013, 12:49 AM
Replies: 4
Views: 371
Posted By urban renewal
Re: How to sell my article

Who would be interested in a mini-biography of Arthur Conan Doyle?

Is there a group of people who would be interested enough to pay money for this?

Is there anything unique about your...
Forum: Copywriting 17th May 2013, 12:02 AM
Replies: 6
Views: 668
Posted By urban renewal
Re: whats wrong with my money losing farticle and sales funnel

Looks like you removed the link to the page???

Anyway, a 1% conversion rate for the landing page? Is it a squeeze page or a sales page?

If it's a sales page, you should turn it into a squeeze...
Forum: Copywriting 16th May 2013, 12:45 AM
Replies: 26
Views: 1,788
Posted By urban renewal
Re: My First Experience With Copywriters

I should hope any copywriter you work with would at least be responsive and not arrogant.

As far as overpriced... How much do you think a copywriter should charge?

If $250 for an inexperienced...
Forum: Copywriting 14th May 2013, 10:48 PM
Replies: 7
Views: 863
Posted By urban renewal
Forum: Copywriting 14th May 2013, 12:08 AM
Replies: 10
Views: 628
Posted By urban renewal
Re: Please, critique my sales page on Product Creation

Yeah, ultimately, you need to hook the reader into the copy with what's in it for them.

They will only care about your personal story if it is evident that it will benefit them somehow.
Forum: Copywriting 14th May 2013, 12:06 AM
Replies: 16
Views: 718
Posted By urban renewal
Re: Looking for someone to give feedback on sales page please

As to whether or not you should invest money in working on the copy...

What kind of traffic do you plan on sending to this page? Do you have a list ready to go? Affiliate partners? At the end of...
Forum: Copywriting 13th May 2013, 11:12 PM
Replies: 10
Views: 628
Posted By urban renewal
Re: Please, critique my sales page on Product Creation

I think by "strong" he might mean: Why would someone want to create their own information products?

Try to tie more of a benefit into the headline. No one ever says "Dang it! I need an information...
Forum: Copywriting 13th May 2013, 06:01 PM
Replies: 16
Views: 718
Posted By urban renewal
Re: Looking for someone to give feedback on sales page please

Letsdothistogether,

Sent you a PM. Let me know what you think...
Forum: Local Meetups, Mastermind Groups and Warrior Events 13th May 2013, 05:12 PM
Replies: 18
Views: 6,398
Posted By urban renewal
Forum: Copywriting 13th May 2013, 03:14 PM
Replies: 26
Views: 1,086
Posted By urban renewal
Re: Please Critique My Sales Copy

You need to isolate your USP to one paragraph. In fact, it should really be an undertone that permeates your entire ad.

Ideally, you'll be able to sum it up in a direct sentence that will stick in...
Forum: Copywriting 13th May 2013, 03:08 PM
Replies: 17
Views: 1,067
Posted By urban renewal
Re: How is this sales page?

Are you trying out a more image-rich approach like what MindValley is doing lately?

I've had good experience with that before, myself. Actually doubled the conversion rate of a sales page with...
Forum: Copywriting 13th May 2013, 03:01 PM
Replies: 16
Views: 718
Posted By urban renewal
Re: Looking for someone to give feedback on sales page please

Yeah, I think you need a stronger hook. All you've really got to grab people's attention right now is that you're NOT push-button scam.

Unfortunately that doesn't really give people a lot to go...
Forum: Copywriting 11th May 2013, 12:45 PM
Replies: 26
Views: 1,086
Posted By urban renewal
Re: Please Critique My Sales Copy

Lots of technical stuff in there. Don't forget to really spell it out and leave nothing to the prospects imagination.

Why would the prospect care that people have 5-25 years of experience?

So...
Forum: Copywriting 11th May 2013, 12:41 PM
Replies: 62
Views: 1,785
Posted By urban renewal
Re: Ok ... Why isn't MY page converting?

Just skimmed over this but...

Yeah, I think the 60 things is too much to catch people's attention.

Can you tie them up into some kind of mechanism like a "Life Transformation Blueprint"

Or...
Forum: Copywriting 10th May 2013, 02:01 PM
Replies: 4
Views: 683
Posted By urban renewal
Re: Quckling improving copy?

I'd focus more on a benefit.

Like: "Create an eyeball-grabbing logo for your business so that you can make more money."

Or something like that.

Basically, why would someone want to have a...
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