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Forum: Offline Marketing 13th January 2015, 11:34 AM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

Oh yeah, Claude. Which of your books covers this? Based on what you know I am doing with interviews, which of your books can help me?

After the interviewing, I think my process is "consultative...
Forum: Offline Marketing 13th January 2015, 11:27 AM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

Claude, you are another great one that I have followed.

And you have my head spinning.

Seriously.

I am doing the interviews and it is so easy with my current approach, but only when it is...
Forum: Offline Marketing 13th January 2015, 11:09 AM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

I have my appointment setter call which initiates an e-mail exchange.

Somebody above mentioned 5yesses WSO which recommended phone interviews. I am more credible in person. But when I started, I...
Forum: Offline Marketing 13th January 2015, 10:56 AM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

Divide and conquer. Somebody probably won't like my wording, but that is what will help me to remember it.

I can totally see this working.

Pure genius!

I knew if I hung in there long...
Forum: Offline Marketing 12th January 2015, 11:49 PM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

So true!! All of the details you shared about insourcing the marketing to untrained employees and family members is spot on.

And they will kill ideas that jeopardize their side jobs.

When I...
Forum: Offline Marketing 12th January 2015, 08:50 PM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

Bingo!!!!!!!!!!!!!!!!!!! :)

This is what I meant by close and upsell. Definitely the wrong word choice in my original message. I should have said, "openings" and "ask for questions".

Two...
Forum: Offline Marketing 12th January 2015, 08:03 PM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

Thanks for this.

Yes you are right. I could have provided more information. Would have been more productive, but I am a humble person and do not want to appear the braggart. :) Lesson learned....
Forum: Offline Marketing 12th January 2015, 02:31 PM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

Yes, I am working one niche at a time. I find that this is the best way to facilitate dialog which gets the business owner to open up.

Ok, after some reflection, here is what I learned:

I lack...
Forum: Offline Marketing 12th January 2015, 12:35 PM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

I think I just got served. :)

I do not post a lot. But I have been on the Warrior Forum a long, long time. Reading, learning and testing. And I have read many of your posts, Mr. Kanigan, with...
Forum: Offline Marketing 12th January 2015, 12:04 PM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

Yes, I read 4 yesses, but frankly it did not work for me. My current strategy is similar but is a combination of two other WSO, postings and in the trenches experience. And my own twists! PM me if...
Forum: Offline Marketing 12th January 2015, 11:59 AM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

Yes, guys I know better than to bait and switch. :)

Maybe I am thinking about this wrong, but I have not been accused of selling during the interview.

And I do deliver big on the original...
Forum: Offline Marketing 11th January 2015, 09:29 PM
Replies: 31
Views: 1,474
Posted By overcook
Re: WOW! Selling services offline using "interviews" - Mostly Working

Thanks, this is good stuff. Seems like it might work if I can keep their interest levels. With the staff person in attendance, I think that the business owner is less forthcoming. Hmm...
Forum: Offline Marketing 11th January 2015, 07:44 PM
Replies: 31
Views: 1,474
Posted By overcook
WOW! Selling services offline using "interviews" - Mostly Working

There was a post or two here about interviewing business owners as a way to selling offline services.

I am doing it now with my own twists.

What should I do when the business owner invites...
Forum: Offline Marketing 23rd July 2014, 09:36 AM
Replies: 9
Views: 1,885
Posted By overcook
Re: Can you recommend a white label appointment reminder plug-in or software?

I used this Wordpress Plugin long ago from a Warrior, but not sure if plugin is updated:...
Forum: Offline Marketing 8th January 2014, 02:11 AM
Replies: 2
Views: 637
Posted By overcook
Re: Telemarketing/Sales Calls Gone Wrong - PRweb/Vocus

> So it does create some aggressive behavior, but let me ask you
would you want your reps any other way?

> For every minute that they realized you were interested, but are not able to contact...
Forum: Offline Marketing 7th January 2014, 07:44 PM
Replies: 2
Views: 637
Posted By overcook
Telemarketing/Sales Calls Gone Wrong - PRweb/Vocus

We made the mistake in asking about agency pricing with PRweb/Vocus.

The Vocus website is not very user friendly, so we filled out the online form and awaited an e-mail quote.

Instead we had a...
Forum: Offline Marketing 13th January 2011, 06:22 PM
Replies: 13
Views: 1,382
Posted By overcook
Re: A way to get into Offline if you're shy or inexperienced. Reduce risk and make selling easier.

Accommodation directories seem to be the top of the food chain in terms of local directories. Excellent write-up.
Forum: Offline Marketing 13th January 2011, 06:03 PM
Replies: 33
Views: 1,590
Posted By overcook
Re: Giving free advice to offline clients

If you are unknown, then you have no positional leverage as an authority. If you are good and they find out then, a potentially never ending cycle of your "client" sucking you dry. Been there. Do...
Forum: Offline Marketing 13th January 2011, 05:58 PM
Replies: 14
Views: 811
Posted By overcook
Re: How much are Lawyers willing to Pay for domain?

Capture leads and give them to a few lawyers as a "unsolicited free trial". Contact them when you initiate and then in a few weeks. If they want the leads flow to continue, then they must pay....
Forum: Offline Marketing 13th January 2011, 05:54 PM
Replies: 12
Views: 2,396
Posted By overcook
Re: Marketing a Custom Homes Builder Business

Replace the free quote with a lead capture script for name, e-mail and phone. Simple then you can provide information and present soft offers.
Forum: Offline Marketing 13th January 2011, 05:49 PM
Replies: 12
Views: 699
Posted By overcook
Re: how many of you use call centers? Or do you just do it on your own?

That's a whole lot of drool! i.e. read your sig. :) Anyway outbound or inbound?
Forum: Offline Marketing 13th January 2011, 05:47 PM
Replies: 9
Views: 1,287
Posted By overcook
Re: Recommend me an inbound call center

Have you already prepared a script and/or a list of frequently asked questions for the call center personnel? You call center team will under-perform unless you have primed them accordingly. Once...
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